List of the Top 12 Marketing Automation Software for MailerLite in 2025

HubSpot serves as an AI-driven customer platform that combines all the essential software, integrations, and tools required to unify your marketing, sales, and customer support efforts. By utilizing HubSpot’s connected platform, businesses can accelerate growth by prioritizing the most critical aspect of their operations: customer engagement. The HubSpot CRM goes beyond being merely a tool; it is the core of your business operations. This CRM solution empowers your team to cultivate stronger relationships with customers, fundamentally changing how you communicate with them. It provides a seamlessly integrated environment for sales, marketing, and customer service, enabling deep insights into your customer interactions. Everything is neatly organized within an intuitive dashboard that boosts your team's productivity. As your business evolves, our platform is built to scale, offering adaptable solutions that cater to your changing requirements. Additionally, HubSpot CRM features a robust free version filled with vital functionalities, making it an excellent option for forward-thinking businesses. This innovative CRM is set to redefine customer management; every customer interaction represents a chance for growth and improvement. You can schedule a demo to explore our premium offerings, or you may begin using our extensive range of free tools right away.

Mailchimp, a prominent marketing automation platform, boasts a user base of over 11 million worldwide. The platform offers AI-driven insights and content generation tools that enable businesses to tailor their email and SMS communications specifically for each customer. With an impressive 99% delivery rate and more than 300 integrations, Mailchimp empowers organizations to maintain strong connections with their clientele while fostering repeat business and enhancing brand loyalty—effortlessly fitting within existing workflows. Prominent companies such as TEDTalks, Shutterstock, Boston Market, and Nikon India utilize Mailchimp to elevate their email marketing efforts and drive revenue. Its user-friendly design distinguishes the platform, making it accessible to both tech-savvy users and those less familiar with technology. Since its inception in 2001, Mailchimp has experienced remarkable growth, establishing itself as a leading global marketing automation provider with offices located in cities like Atlanta, Brooklyn, Oakland, Vancouver, London, Seattle, and Santa Monica. The platform is dedicated to offering an exceptional and tailored user experience. Recently, Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), a well-known global financial technology company, marking a new chapter in its evolution and promising even further enhancements to its services. This acquisition is expected to expand Mailchimp's capabilities and reach, providing even more value to its diverse user base.

Outgrow simplifies the process of crafting tailored quizzes, calculators, assessments, recommendations, and polls, enhancing engagement and lead acquisition without needing any developers or designers. With an array of design templates optimized for all devices, including mobile, tablet, and desktop, Outgrow ensures that your interactive content can be seamlessly integrated into various platforms such as websites, advertising, social media, SMS, and email communications. Additionally, users have access to more than 300 pre-designed content pieces or funnels that are geared toward maximizing conversion rates. You also have the flexibility to adjust the questions and make necessary modifications to align your interactive content with your brand's identity, ultimately creating a more cohesive experience for your audience. This makes Outgrow an invaluable tool for businesses looking to enhance their digital engagement strategies.

HubSpot Marketing Hub is designed to enhance your website traffic, convert prospective leads, and demonstrate your return on investment effectively. This comprehensive marketing platform equips brands and marketers with the tools necessary to initiate and sustain impactful campaigns that elevate their visibility. Its features encompass SEO techniques, blog writing, content management systems, and the utilization of various social media platforms, including Facebook, LinkedIn, and Twitter. By utilizing Marketing Hub, you and your team can not only boost traffic and convert leads but also monitor your entire sales funnel efficiently. You can easily create professional email templates and landing pages using drag-and-drop functionality. The platform allows for the swift publication of blog posts, establishing your credibility in any subject area and enhancing your online presence. Furthermore, your content is designed to be responsive, ensuring that it is accessible across all devices. With real-time SEO suggestions and an adaptable content strategy for contemporary search trends, this tool is indispensable for modern marketing efforts. Additionally, you can explore numerous resources and insights to maximize your marketing impact.

Intercom stands out as a premier customer service platform powered by AI, enabling businesses to deliver customized and efficient support across multiple communication channels. Founded in 2011, the company offers a diverse set of tools, including the Fin AI Agent, which provides immediate and accurate responses to customer inquiries at any time. Moreover, its platform features AI Copilot, which supports agents with real-time solutions, alongside AI Analyst, which offers critical insights and recommendations for customer support leadership. Serving over 25,000 organizations globally, including prominent companies like Atlassian, Amazon, and Microsoft, Intercom processes upwards of 500 million messages each month, greatly enhancing customer engagement and operational productivity. Headquartered in San Francisco, and with additional locations in Chicago, Dublin, Sydney, and London, Intercom is dedicated to the ongoing evolution of the customer service sector, ensuring they meet the changing demands of their clients. Their strong emphasis on innovation not only keeps them ahead in the industry but also fosters a culture of growth and adaptability. This commitment to progress is what sets Intercom apart as a leader in customer service solutions.

OptiMonk is a powerful conversion optimization toolkit designed specifically for marketers on the go, providing fast and straightforward methods to boost sales through three main strategies: 1. Intelligent Ecommerce Popups: Enhance your list-building efforts, minimize cart abandonment, and witness remarkable growth in ecommerce sales. 2. Effortless Website Personalization: Seamlessly tailor the messaging on your website and landing pages to create more pertinent and engaging experiences for users. 3. Simple A/B Testing: Quickly establish, assess, and contrast different campaigns, ensuring you can optimize your strategies effectively. With these features, marketers can efficiently elevate their performance and achieve better results in their campaigns.

Marketo Engage, part of the Adobe Experience Cloud, offers a robust solution for lead management specifically designed for B2B marketers who seek to improve customer experiences by engaging throughout the complex buying journey. This platform skillfully integrates both demand generation and account-based marketing approaches, bridging the gap between marketing and sales to foster personalized interactions, enhance content, and evaluate business results across all channels, from initial acquisition to customer advocacy. By leveraging a wealth of behavioral insights, built-in intelligence, and sophisticated journey flows, users can pinpoint, engage, and accelerate their most promising leads in collaboration with their sales teams. Moreover, features such as predictive content, A/B testing, and tailored personalization are available to guarantee that every experience is relevant and consistent. Engage with your prospects and customers through a variety of channels, such as email, display ads, mobile platforms, social media, search engines, and even offline avenues, to create timely and compelling interactions. Finally, utilizing these resources enables you to gather valuable insights, validate your strategies, and optimize the effectiveness of your marketing initiatives, promoting a cycle of continuous growth and enhancement. This holistic approach not only enriches the customer journey but also empowers marketers to make data-driven decisions that lead to sustained success.

LeadsBridge is an innovative iPaaS platform designed to help businesses enhance their omnichannel strategies by effectively orchestrating their data. As a comprehensive solution for integration needs, LeadsBridge works to connect various advertising platforms and sales funnels, offering customized integrations tailored to meet specific business requirements. Organizations aiming to optimize their advertising efforts through the unification of their marketing technology stack with platforms like Facebook & Instagram Ads, Google Ads, and LinkedIn Ads will greatly benefit from what LeadsBridge has to offer. Currently, the platform boasts over 370 integrations, enabling users to link their preferred software with their advertising channels and effortlessly sync data for efficient marketing workflows. Key features of LeadsBridge encompass: - Lead Synchronization - Targeted Audience Management - Online to Offline Tracking Capabilities - Cross-Platform Integration - eCommerce Data Synchronization - Customized Integration Solutions With its robust capabilities, LeadsBridge stands out as an essential tool for businesses looking to elevate their marketing performance through seamless data connectivity.

NotifyVisitors is an AI-powered technology that serves as a marketing automation and customer data platform (CDP), designed to facilitate seamless experiences across various channels. It allows businesses to connect with their audience through multiple mediums, including email, SMS, push notifications, and popups. With NotifyVisitors, you can deliver automated communications to your target audience precisely when they are most likely to engage, thereby enhancing the effectiveness of your marketing efforts. This innovative platform ensures that your messaging is both timely and relevant, maximizing the potential for customer interaction.

Boost the expansion of your ecommerce business by efficiently collecting more email addresses and converting first-time visitors into dedicated customers with Privy’s all-encompassing suite of exceptional web conversion and email marketing tools. By harnessing the power to gather hundreds of emails on a daily basis, companies can achieve remarkable offer redemption rates that reach up to 20%. A prime example is Mountain Crest Gardens, which significantly improved its email capture and campaign conversion rates with Privy’s captivating pop-ups and Spin to Win displays. Our tools easily integrate with your current marketing setup, facilitating swift growth. Take advantage of various methods like pop-ups, banners, and flyouts to increase your email and SMS sign-up numbers even further. With customizable display triggers and a wide array of audience targeting options, you can send timely messages that resonate with your target market. Privy allows you to showcase your brand’s distinct identity through a vast selection of customizable display features. Additionally, our user-friendly drag-and-drop design functionality enables you to create eye-catching, high-converting displays and emails instantly, without requiring assistance from web developers or IT professionals. Begin your path to enhanced ecommerce success today and witness the transformative impact of effective email marketing!

HubSpot's AI-driven customer platform prioritizes your customers, empowering you to achieve more significant growth. It links your front-office teams by providing a comprehensive perspective on the customer journey, utilizing AI tools to ensure a smooth interaction with clients. This platform allows businesses to swiftly respond to emerging industry trends and technological advancements. Conventional CRMs fall short in fostering growth, as many aren't tailored to nurture customer relationships, a vital capability in today's AI-centric market where customers have the freedom to explore, assess, and make purchases at will. HubSpot's Customer Platform transcends traditional offerings by incorporating Smart CRM, which merges artificial intelligence with customer insights to facilitate adaptability. Additionally, it features solutions for engaging customers throughout their entire journey and boasts an extensive ecosystem that encompasses integrations, educational resources, and community support. Ultimately, this platform is meticulously crafted to enable businesses to forge deeper connections with their customers and accelerate growth effectively.

Faster funnels result in higher conversion rates. Thanks to Convertri’s Rapid Page Technology, even the most complex pages can be up and running in less than three seconds. Your audience expects quick loading times, since just a one-second delay can diminish mobile conversions by as much as 20%. Furthermore, a load time of three seconds can lead to an alarming increase of 52% in bounce rates. When potential customers exit the site, they forfeit the chance to convert. This highlights the importance of our rapid page technology, which is meticulously crafted to generate the quickest landing pages online, thereby enriching user experience and amplifying your leads and sales. You can maximize your lead generation without raising your advertising expenses by leveraging our fast-loading pages and customizable text options. Convertri integrates hosting, landing pages, and shopping carts into a single, user-friendly platform, ensuring that your site loads as if it were immediately available. You can build entire websites complete with automatically generated mobile menus and uniform headers and footers. This site showcases the capabilities of Convertri! Our intuitive page editor provides unparalleled flexibility, empowering you to manage every detail of your web pages and sales funnels effortlessly. Additionally, its user-friendly design guarantees that anyone can create visually appealing sites, regardless of their technical background, making it accessible to a wider audience.