List of the Top 7 Performance Marketing Tools for Taboola in 2025

For several years, we have actively participated in the realm of affiliate marketing. Throughout this time, we have developed various tools to aid our previous employer, which include systems for tracking conversions, generating data reports, testing affiliate links, and automating content sorting through advanced algorithms. In January 2017, we successfully launched an integration that connects our affiliate conversion data with Google Analytics. Following this milestone, Wecantrack was established in January 2019 by two affiliates who recognized the vast potential of this tool and sought to expand its integrations further. Our commitment to Wecantrack stems from our passion for the industry, and we take pride in assisting our clients with the setup of conversion tracking. As affiliate marketing faces increasing restrictions and competition, it has become progressively challenging each year. Nevertheless, the ability to monitor every aspect and channel of a website remains crucial for success in this dynamic environment. This ongoing evolution requires us to continuously innovate and adapt to meet the demands of our clients effectively.

Optimize, monitor, and analyze your marketing efforts using a single tool: CPV Lab. This ad tracking software is designed to assist affiliate marketers and media buyers in evaluating their marketing effectiveness across various channels. Experience effortless integration with well-known advertising platforms like Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, and Clickbank, all made possible through API connections. Additionally, enjoy smooth server-to-server (S2S) integrations with more than 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, and more. Make the most of CPV Lab's affiliate link tracker to streamline your marketing processes by gathering all campaign data into an intuitive dashboard for convenient access. Execute split tests on your offers and landing pages, while also utilizing multivariate testing for your landing pages through MV Lab. Gain quick access to cost and conversion data in one centralized location, and take advantage of cookieless tracking methods to enhance privacy. Harness the power of data analytics to fine-tune your campaigns for maximum return on investment (ROI), while effectively detecting and filtering out fraudulent activities with specialized Bot and Proxy filtering. With the flexibility to choose between a self-hosted or cloud-based tracker, CPV Lab offers the comprehensive tools you need to elevate your marketing strategy. Furthermore, this platform allows for easy scalability, ensuring that as your business grows, your marketing capabilities can adapt accordingly.

Skro is a user-friendly, cloud-based platform designed for affiliate campaign tracking and analytics. It enables media buyers and affiliate marketers to monitor the effectiveness of their online campaigns with ease. By leveraging data related to advertisements, the Skro platform empowers users to enhance the profitability and efficiency of their campaigns through careful analysis and optimization. With Skro, media buyers, affiliates, and agencies can take advantage of a variety of features, including: - Real-time statistics - Comprehensive 3-dimensional reports - Cookieless tracking via direct tracking with LP Pixel - Ability to track multiple costs and payouts - Customizable data tables - Access to 32 different data metrics - Reporting available in 15 different currencies - Complimentary onboarding assistance - Multi-user access capabilities - Free SSL for personalized domains - Pre-filled templates that assist in identifying traffic sources and affiliate networks - Integration with the Facebook Conversion API - Compatibility with Shopify Begin your journey with Skro today to elevate the effectiveness of your marketing efforts and achieve greater success. With its advanced features and user-centric design, Skro can transform the way you manage and optimize your advertising campaigns.

Plat delivers services for lead distribution and advertisement tracking, featuring a fully customizable platform that provides comprehensive solutions for performance marketing from start to finish. Its ad management features enable users to track visits, clicks, and conversions through real-time reporting that presents a wide array of metrics. The platform's real-time tracking functions help maintain organization via an integrated dashboard. Users can effortlessly integrate Plat with other platforms to effectively oversee and manage all campaign metrics. Additionally, it allows for the downloading of extensive data from multiple sources. With Plat, you can efficiently monitor and manage your campaign metrics and traffic within a single software interface. You have the option to either manually fine-tune your campaigns and traffic distribution or let the software automatically optimize based on specific rules, return on investment, and profit margins. Enhanced by AI capabilities, Plat provides advanced advertising tracking software that not only automates but also improves the performance of your marketing campaigns, ensuring you achieve optimal results. This combination of automation and customization allows for a tailored marketing strategy that can adapt to changing needs.

TheOptimizer, crafted by seasoned professionals with more than ten years in the field, serves as a comprehensive automated campaign management platform. This system streamlines the process of optimizing your campaigns, enhancing your return on investment while saving time and increasing your profit margins. By leveraging precise campaign analytics, you can fully automate the optimization process. It provides a variety of tools including flexible automatic rules and smart lists to simplify your tasks. Safeguard your advertising expenditure with continuous 24/7 monitoring rules applicable at the levels of campaigns, widgets, and creatives. As your campaign performance evolves, budgets and bids can be adjusted automatically to reflect these changes. The platform allows for the quick cloning of native campaigns, enabling you to replicate successful strategies without the need to start from scratch. With the ability to automate your optimization entirely based on reliable campaign data and implement rule-based actions, efficiency is greatly improved. Additionally, you can swiftly modify and establish bids for publishers or campaigns without the hassle of logging into your traffic source. The system also enables you to automatically track and pause underperforming or saturated creatives using dedicated rules at the creative level. This comprehensive approach ensures you stay ahead in the competitive landscape of digital marketing.

ThriveTracker, recognized as "The Ultimate Mobile & Web Tracker for Media Buyers and Performance Marketers," is the premier performance marketing tracking solution specifically designed for today's high-volume media buyers, agencies, affiliates, and direct response marketers. This innovative platform stands out not only for its exceptional customer support but also for providing a 14-day free trial, allowing users to easily explore the intuitive process of building, tracking, analyzing, and optimizing campaign traffic through its advanced user interface. Furthermore, ThriveTracker sets itself apart by offering both self-hosted and cloud-based solutions, the latter leveraging the robust and secure infrastructure of Amazon Web Services. By focusing on efficient campaign management, ThriveTracker empowers users to channel their efforts into surpassing competitors, enhancing strategies, and expanding their initiatives. As a ThriveTracker user, you can finally bid farewell to clunky Excel spreadsheets and eliminate the need for overpriced tracking solutions. This all-encompassing tracking platform equips you with every essential tool for achieving success, ensuring your marketing endeavors are maximally efficient and effective. With ThriveTracker, you can streamline your operations, allowing you to concentrate on what is truly important: generating impactful results and driving your business forward. Embrace the freedom that comes with efficient tracking and let ThriveTracker elevate your marketing game to new heights.

Squaredance is an affiliate marketplace designed to assist direct-to-consumer (DTC) brands in enhancing their sales and drawing in new clientele. We offer a comprehensive solution tailored to meet the demands of digital marketers. You can seamlessly connect your online store, initiate unlimited campaigns, collaborate with media professionals, monitor attribution, evaluate performance, and fine-tune campaigns effectively. Additionally, our pricing model ensures that you only pay for actual sales, with no hidden costs or monthly commitments involved. Our platform serves as a Partner Marketing solution specifically for DTC brands utilizing Shopify, enabling you to collaborate with expert media buyers, publishers, and creators for your next sales-driving campaign. You benefit from a free service devoid of recurring fees or contractual obligations. The intuitive dashboard empowers you to monitor each campaign, channel, and partner, alongside tracking every sale made. Moreover, you can prospect, onboard, and launch campaigns harnessing advanced machine learning technologies. We also provide a native messaging platform, simplifying communication with potential affiliate partners and streamlining the entire process. This ensures that your marketing efforts are not only efficient but also highly effective.