List of the Top 7 Social Media Advertising Platforms for Dataslayer in 2025

Mailchimp, a prominent marketing automation platform, boasts a user base of over 11 million worldwide. The platform offers AI-driven insights and content generation tools that enable businesses to tailor their email and SMS communications specifically for each customer. With an impressive 99% delivery rate and more than 300 integrations, Mailchimp empowers organizations to maintain strong connections with their clientele while fostering repeat business and enhancing brand loyalty—effortlessly fitting within existing workflows. Prominent companies such as TEDTalks, Shutterstock, Boston Market, and Nikon India utilize Mailchimp to elevate their email marketing efforts and drive revenue. Its user-friendly design distinguishes the platform, making it accessible to both tech-savvy users and those less familiar with technology. Since its inception in 2001, Mailchimp has experienced remarkable growth, establishing itself as a leading global marketing automation provider with offices located in cities like Atlanta, Brooklyn, Oakland, Vancouver, London, Seattle, and Santa Monica. The platform is dedicated to offering an exceptional and tailored user experience. Recently, Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), a well-known global financial technology company, marking a new chapter in its evolution and promising even further enhancements to its services. This acquisition is expected to expand Mailchimp's capabilities and reach, providing even more value to its diverse user base.

Effectively connect with prospective customers and supporters without needing to be an expert in your field. You can start promoting your brand on Facebook by using simple self-service tools that help you create and manage advertising campaigns while tracking their performance through clear reports. With a staggering two billion active users monthly, Facebook offers an extensive platform to reach nearly any target demographic. To identify the best advertising objective, consider your goals—whether that involves increasing website sales, encouraging app downloads, or raising brand awareness. Utilize your insights into your target audience—taking into account aspects like age, location, and other vital characteristics—to fine-tune the demographics, interests, and behaviors that resonate with them. After that, choose where you want your ads to appear, whether it's on Facebook, Instagram, Messenger, Audience Network, or through a combination of these channels. Moreover, during this stage, you can also decide which mobile devices will display your advertisements, further refining your targeting efforts. Adopting this thorough strategy will significantly improve both your advertising impact and your engagement with potential customers, creating a more meaningful connection. Ultimately, the more you tailor your approach to the audience's preferences, the better your results are likely to be.

Achieve your business goals using TikTok Ads Manager, an integral part of TikTok for Business, where you can share your brand's narrative, tap into your creative capabilities with diverse options, and monitor the success of your advertising efforts. The Business Help Center offers a comprehensive overview on how to set up your TikTok Ads Manager account and launch your first campaign, covering everything from creating a login to completing an ad and evaluating its performance indicators. For those looking to promote their products on TikTok, establishing a TikTok Ads Manager account is a vital step. This account setup involves three phases: creating your account, ensuring all necessary configurations are completed, and undergoing the essential account review process. TikTok Ads Manager provides a selection of applications to display your ads, and understanding the way your ad is presented—its placements, including location and format—is an important component of your advertising approach. By mastering these key factors, you can successfully connect with your desired audience and enhance your advertising initiatives. Consistently analyzing performance metrics will further empower you to refine your strategies and maximize your impact on the platform.

The landscape of shopping has undergone a profound transformation. Consumers now seamlessly navigate between in-store and online environments, seeking out new products, comparing prices, and making returns with ease; furthermore, they increasingly turn to influencers and experts to assess the attributes and suitability of products for their needs. In this evolving market, Commerce Media has emerged as the fastest-growing advertising channel, ranking as the fourth major wave in Digital Advertising, following display, search, and social media. Criteo, recognized as the leading Commerce Media Company globally, provides a comprehensive array of advertising solutions that link retailers, brands, and publishers to valuable in-market shoppers while also helping consumers find products they will genuinely appreciate. Our Commerce Media Platform encompasses several innovative tools, including C-Growth, a performance marketing solution tailored for direct-to-consumer (DTC) and e-commerce websites; C-Yield, a retail media monetization platform designed for international retailers; C-Max, a retail media demand-side platform (DSP) crafted for brands and agencies; and C-Grid, a supply-side platform (SSP) centered on commerce for media owners, all of which work together to enhance the shopping experience. As we continue to adapt to the changing retail landscape, these tools are essential for driving engagement and improving sales outcomes.

Enhance your outreach to potential followers by promoting your Tweets, which can help you grow a network of engaged followers quickly and initiate organic promotion for your profile. Keep track of how your audience grows while paying attention to how users respond to each of your Tweets. By concentrating on the interests, locations, genders, devices, or similar profiles of your followers, you can effectively target the right audience. Furthermore, you can boost the relevance of your Tweets through keyword targeting that aligns with users' content. This method guarantees that your account and Tweets reach those who are truly interested in what you have to share. You only pay for engagement when users opt to follow, retweet, like, reply to, or interact with your promoted content. With no minimum spending obligations, you have complete control over your campaigns, allowing you to start and pause whenever you wish. This strategy not only aids in building a dynamic online community but also helps to solidify your overall presence on the platform, ultimately leading to more meaningful interactions. In the long run, fostering such connections can significantly elevate your social media experience.

Connect with over 850 million professionals on the world's largest network focused on career advancement. Our advertising platform offers a diverse range of ad formats designed to meet your unique marketing objectives. You have the opportunity to create LinkedIn ad campaigns that correspond with your specific goals. To get started, you’ll need access to Campaign Manager; if you don’t have an account yet, establishing one is a straightforward and quick process. Each campaign begins by identifying the key goals that matter most to you, whether they focus on building awareness, fostering consideration, or driving conversions. LinkedIn ads provide businesses of various sizes the tools they need to realize their aspirations and reach their target audiences effectively. With a vast pool of over 850 million active users on LinkedIn, you can accurately target your audience based on criteria such as job title, industry, and professional role. Whether you aim to generate leads, boost brand awareness, or encourage event registrations, LinkedIn ads can play a crucial role in fulfilling those objectives. Moreover, you can control your budget with flexible pricing options, allowing you to start with any amount you choose and pause or discontinue your ads at your convenience. This adaptability guarantees that your advertising strategies can progress alongside your business requirements, ensuring consistent alignment with your overall vision. Ultimately, leveraging LinkedIn’s advertising capabilities can significantly enhance your marketing effectiveness.

Almost 90% of young people actively engage with Snapchat, making it a prime platform for reaching this demographic. To help you tap into this vibrant audience, we provide a $75 credit with a $50 advertising investment. The Snapchat user base is global and demonstrates exceptional engagement, which can help you meet your business goals. On average, users open Snapchat more than 30 times daily, sending over 4 billion messages, known as Snaps, to their closest friends and family. The purchasing choices of Snapchat users are heavily swayed by their peers, who hold four times more influence than celebrities or influencers in this context. Furthermore, Snapchat is recognized as the leading platform for sharing shopping experiences and highlighting favorite products. Our Snapchat Ads are designed to deliver impactful outcomes tailored to your needs. While we offer support throughout the advertising journey, you maintain complete oversight of your budget and expenditures. Additionally, you can gather crucial insights from potential customers interested in your products or services, aiding in the creation of an invite list or lead generation. By directing traffic to your website for sign-ups via Snapchat Ads, you can significantly enhance your business presence and establish deeper connections with your audience. Ultimately, leveraging Snapchat effectively can lead to increased brand loyalty and customer engagement.