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What is Caliber?
Caliber is a digital platform designed for corporate communications and marketing teams to monitor and manage their brand image and reputation, enabling more informed decision-making. It provides up-to-the-minute perception metrics through daily surveys conducted with real individuals from various countries, distinguishing itself as a tool that is not focused on media.
Users can conveniently view these metrics online, making it easy to access vital information quickly. Additionally, the software features robust reporting tools that assist in clarifying and sharing metrics within the organization.
Caliber also provides comprehensive training on how to navigate the platform, interpret data, and transform insights into actionable strategies, ensuring new users can efficiently hit the ground running. To further enhance user experience, the platform offers workshops aimed at maximizing its value. For any additional support or inquiries, users are welcome to contact us through phone or in-person meetings.
What is Adelaide?
AU evaluates various attention metrics to measure the quality of media across different channels. By integrating cost analysis, it becomes feasible to assess the total worth of diverse advertising placements. This strategy seeks to reduce inefficiencies and redirect funding toward the most productive sources of high-quality media. Although every type of media carries some inherent value, a considerable amount is frequently misvalued. Adelaide supports media purchasers in evaluating quality, identifying efficiencies, and clearing away excess by advancing beyond simplistic verification models. For brands, we will create a custom media metric tailored to encapsulate your unique objectives. Agencies and media buying platforms can leverage our knowledge to enhance their planning, purchasing, and evaluation processes, ensuring maximum advantages for clients. Ultimately, whether your aim is to boost the effectiveness of existing media spending or refine your overall strategy, attention metrics offer a way to invest in higher-quality media at reasonable prices. This holistic approach not only guarantees optimal returns on media investments but also strengthens consumer engagement significantly. By focusing on these metrics, brands can better align their strategies with audience needs and preferences.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
$500 per month
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Caliber
Date Founded
2018
Company Location
Denmark
Company Website
www.groupcaliber.com
Company Facts
Organization Name
Adelaide
Company Location
United States
Company Website
adelaidemetrics.com
Categories and Features
Reputation Management
Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label