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What is Caller Insight?

Utilizing call tracking software is crucial for determining which advertising channels deliver optimal outcomes for your business. Whether it’s the eye-catching billboard on Main Street, the radio commercial during busy commute times, or the targeted pay-per-click ads on Google that draw the most attention, call tracking enables you to quickly identify which marketing strategies result in the greatest number of incoming calls. Armed with this knowledge, you can more effectively allocate your marketing budget and resources. Caller Insight’s call tracking software features an intuitive web-based interface, allowing you to generate reports from any internet-enabled device. This platform facilitates the analysis and comparison of different advertising campaigns, experimentation with innovative marketing tactics, and the ability to listen to recorded calls, among other functionalities. Additionally, it offers the capability to evaluate the performance of your various teams by assigning unique toll-free and local numbers for tracking purposes. By reviewing recorded calls and utilizing real-time analytics, you can enhance your sales and customer support interactions, ensuring that your customer engagement strategies are as impactful as possible. This extensive tracking functionality enables businesses to make informed, data-driven decisions that enhance their marketing efforts, ultimately leading to improved business performance. Furthermore, the insights gained from call tracking can help refine your overall advertising approach, ensuring continued growth and success.

What is AvidTrak?

AvidTrak is the go-to call tracking solution for advertisers across Search, Display, and Print mediums, designed to address the offline conversion tracking challenges faced by clients. Leveraging our extensive knowledge in PPC and online advertising, we provide a call tracking system that is ideal for industry professionals. With AvidTrak's tracking numbers and software, users can trace phone calls back to various marketing channels, including search, social media, display, and print advertising. By utilizing your own numbers and minutes, our Enterprise Call Tracking feature allows you to significantly reduce call tracking expenses. Additionally, our Dynamic Phone Number Insertion feature enables you to pinpoint which PPC keywords are driving the most phone leads. The Conversion Path Report is another valuable tool that reveals the web pages that resonate most with your audience, leading to increased calls. Furthermore, our system allows you to record calls and access them from any device, ensuring you never miss important insights. Ultimately, AvidTrak equips advertisers with comprehensive tools to optimize their marketing efforts.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

$25 per month
Free Trial Offered?
Free Version

Pricing Information

Free Trial with $20 credit, no credit card required..
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Caller Insight

Company Location

United States

Company Website

callerinsight.com

Company Facts

Organization Name

AvidTrak

Date Founded

2009

Company Location

United States

Company Website

avidtrak.com

Categories and Features

Call Tracking

CRM
Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Categories and Features

Call Center

Blended Call Center
Call Logging
Call Recording
Call Scripting
Campaign Management
Database
Escalation Management
IVR / Voice Recognition
Inbound Call Center
Manual Dialer
Outbound Call Center
Predictive Dialer
Progressive Dialer
Queue Management
Real-time Chat
Reporting/Analytics

Call Recording

Archiving
Call Sharing
Distributed Call Recording
Event Triggered Recording
File Transfer
Instant Retrieval
On-Demand Recording
Recording Bookmarking
Scheduled Recording
Screen Activity Recording
Video Call Recording

Call Tracking

CRM
Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

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