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What is Dynamics 365 Customer Insights?

Utilize insights driven by AI and automated processes to reduce the cost of conversions while providing customized recommendations that boost customer lifetime value. Skillfully manage the delicate balance between personalization and privacy by leveraging automatically updated consent data and employing classification labels to protect sensitive information. Combine transactional, behavioral, and demographic data to create rich insights and detailed, up-to-date customer profiles that honor individual consent preferences. Speed up sales cycles, reduce churn, and cultivate enduring customer relationships by quickly addressing customer signals and feedback. Exceed privacy expectations and maintain compliance with legislation like the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), along with adhering to accessibility guidelines. This comprehensive solution is fortified with over 70 security and compliance certifications, such as ISO, EU Model Clauses, HITRUST, SOC, HIPAA, FERPA, and FedRAMP, ensuring strong protection and alignment with industry regulations. By leveraging these sophisticated resources, companies can enhance their operational effectiveness while creating more meaningful, trust-based connections with their customers. Ultimately, this approach not only fosters loyalty but also positions businesses for sustainable growth in an increasingly competitive market.

What is Commanders Act?

The Commanders Act Customer Data Platform enables organizations to enhance both revenue and customer loyalty by cultivating meaningful relationships with their prospects and existing clientele. As the cost of acquiring new customers rises, the rate of conversion remains relatively low, hovering around 2.5%-5%. In response, brands are increasingly focused on gathering essential data insights—including behavioral, demographic, and psychographic details—from every interaction with customers and leads. This trend underscores the importance of collecting extensive data from all customer touchpoints. Furthermore, it is crucial to clean, standardize, and securely store this data in a centralized repository that is easily accessible across all marketing channels, as well as utilized by sales and customer service teams through their CRM systems. For a genuinely customer-focused strategy, marketers must emphasize a data-driven approach, making it essential for them to access reliable data that facilitates a comprehensive assessment of their marketing tactics and strategies. By effectively leveraging these insights, businesses can customize their offerings to align more closely with customer expectations, ultimately leading to increased satisfaction and loyalty. In a competitive marketplace, the ability to adapt and respond to customer needs can significantly differentiate a brand from its rivals.

Media

Media

Integrations Supported

AB Tasty
AT Internet
Adobe Advertising Cloud
Alkemics
Bing
Commission Factory
Equativ
Freespee
Google Analytics
Howtank
Marin Software
Mixpanel
SPREAD
Tradedoubler
Webtrends
Yieldify
dunnhumby Price
eBay
etracker

Integrations Supported

AB Tasty
AT Internet
Adobe Advertising Cloud
Alkemics
Bing
Commission Factory
Equativ
Freespee
Google Analytics
Howtank
Marin Software
Mixpanel
SPREAD
Tradedoubler
Webtrends
Yieldify
dunnhumby Price
eBay
etracker

API Availability

Has API

API Availability

Has API

Pricing Information

$1,000 per tenant per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

dynamics.microsoft.com/en-us/ai/customer-insights/

Company Facts

Organization Name

Commanders Act

Date Founded

2010

Company Location

France

Company Website

www.commandersact.com/en/solutions/customer-data-platform/

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

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