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What is Google Display & Video 360?

Boost your operational effectiveness with a robust campaign management system designed specifically for large enterprises, seamlessly integrating aspects such as media planning, creative development, and performance monitoring all within a single platform. Facilitate cooperation among your creative, analytics, television, and digital teams through a unified solution that promotes insight sharing, streamlines workflows, and enhances your access to vital data. Leverage a centralized resource to gather comprehensive audience insights, ensuring that your messaging is precisely directed toward the right demographics. Employ advanced machine learning techniques to automate essential functions like bidding and optimization, enabling you to swiftly adjust to customer needs and shifts in the market landscape. Achieve in-depth visibility into your spending and accurately monitor the placement of your advertisements, granting you greater control through Display & Video 360. By utilizing Display & Video 360, you can tap into a suite of crucial end-to-end campaign management tools, such as creative workspaces and automated bidding, designed to foster rapid insights, improve collaboration, and deliver remarkable results. Integrating these capabilities allows you to pivot your marketing strategies with greater agility, ultimately enhancing the effectiveness of your campaigns significantly. In this fast-paced environment, staying adaptable is essential for maintaining competitive advantage and driving growth.

What is Fluency?

Achieve unmatched efficiency in your time management, streamline your advertising operations, and fortify your teams with Fluency, a leader in enterprise-level automation and management solutions for advertising. Fluency stands out by bringing together all the crucial tools that enterprise teams need into an intuitive, single-platform experience. It can be up and running in a matter of days, adaptable for organizations of all sizes, and comes with a dedicated support team committed to your success. No longer will you need to endure the frustration of juggling multiple advertising channels and inadequate tools. Fluency merges the latest functionalities from key advertising networks into a unified, scalable, and flexible platform that adapts smoothly into your current technology ecosystem. This robust solution empowers the development of customized search campaigns at any scale, allowing users to quickly launch, manage, and optimize numerous search initiatives. Additionally, with Fluency, your teams can dedicate their efforts to strategic planning instead of routine tasks, thereby elevating your advertising initiatives to unprecedented levels. By embracing Fluency, your organization can harness the full potential of its advertising capabilities and drive significant results.

Media

Media

Integrations Supported

5X
AdFlex
Caramel
ChatROI
Decentriq
DinMo
Google
Google Ads Data Hub
Google Analytics
Google Drive
Google Marketing Platform
Instagram
Integral Ad Science
Media.net
Octane11
Pinterest
Supermetrics
Tapper
Xandr
fraud0

Integrations Supported

5X
AdFlex
Caramel
ChatROI
Decentriq
DinMo
Google
Google Ads Data Hub
Google Analytics
Google Drive
Google Marketing Platform
Instagram
Integral Ad Science
Media.net
Octane11
Pinterest
Supermetrics
Tapper
Xandr
fraud0

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

marketingplatform.google.com/about/display-video-360/

Company Facts

Organization Name

Fluency

Date Founded

2017

Company Location

United States

Company Website

www.fluency.inc/

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Robotic Process Automation (RPA)

Analytics
Attended Automation
Code-free Development
Image Recognition
Optical Character Recognition
Process Builder
Third Party Application Integration
Unattended Automation

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