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What is Google Search Ads 360?

Search Ads 360 is a holistic search management platform aimed at helping both agencies and marketers manage large-scale search marketing efforts across multiple engines and media outlets. Its efficient workflows and in-depth reporting functions enable users to carry out campaigns with ease, while the automated bidding options contribute to improved performance outcomes. By integrating with the Google Marketing Platform, users are able to oversee and track digital campaigns effortlessly from a single interface, which supports complex cross-channel buying, reporting, and attribution efforts. Without the use of Search Ads 360, advertisers would encounter the significant hurdle of managing ads and keywords individually on each search engine, leading to a complicated assessment of performance metrics across various platforms. Furthermore, forgoing this platform would result in missing out on its sophisticated automated bidding techniques that provide a competitive edge. Leveraging Search Ads 360 not only helps you conserve time and reduce complexity, but it also empowers you to make better-informed decisions, ultimately leading to a substantial increase in your Return on Investment (ROI) in search marketing. Consequently, the advantages offered by Search Ads 360 make it an indispensable resource for optimizing the effectiveness of search campaigns, solidifying its value in the digital marketing landscape. This platform truly transforms the way marketers approach their search initiatives, ensuring they achieve the best possible results.

What is Channable?

Introducing the all-in-one solution for feed management and PPC campaigns. This comprehensive tool is designed to enhance your product feeds across major eCommerce platforms while simultaneously automating your pay-per-click advertising efforts. With Channable, you can utilize pre-built feed templates to evaluate pricing across more than 2,500 websites, affiliate networks, and online marketplaces, plus generate advertisements tailored for Microsoft Advertising or Google Ads. The success of your online store hinges on how effectively potential customers can discover your offerings. To address this need, Channable has developed an innovative online platform enabling retailers to oversee product feeds, streamline PPC campaigns, and seamlessly connect with various marketplaces. You can design PPC campaigns driven by your data feed, promoting product availability while employing retargeting strategies to increase conversions. The capabilities of Channable's feed management and PPC tools empower you to showcase your services across all channels, ensuring that your hotels and flights gain the visibility they need to attract more customers. By leveraging these robust features, you can maximize your marketing efforts and drive growth for your business.

Media

Media

Integrations Supported

Google Ads
AdRoll
Adform
Adsby
Botster
Cdiscount
Criteo
Facebook Ads
Google
Google Search Ads 360
Google Shopping
Klarna
Kleene
Spider AF
Squarespace
Tealium Customer Data Hub
Telmetrics
Wish
Yandex
eBay

Integrations Supported

Google Ads
AdRoll
Adform
Adsby
Botster
Cdiscount
Criteo
Facebook Ads
Google
Google Search Ads 360
Google Shopping
Klarna
Kleene
Spider AF
Squarespace
Tealium Customer Data Hub
Telmetrics
Wish
Yandex
eBay

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$39 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

support.google.com/searchads/answer/1187512

Company Facts

Organization Name

Channable

Date Founded

2014

Company Location

Netherlands

Company Website

www.channable.com

Categories and Features

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Categories and Features

Catalog Management

Catalog Creation
Content Library
Content Management
Cross Selling Functionality
Custom Product Attributes
Customizable Catalogs
Desktop Publishing
Pricing Management
Product Comparison
Search

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Multi-Channel eCommerce

Catalog Management
Channel Management
Data Synchronization
Email Marketing
Inventory Management
Marketplace Integration
Mobile Commerce
Order Management
Promotions Management
Returns Management
SEO Management
Shopping Cart
Social Commerce

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Product Data Management

Bill of Material Management
Document Management
Formula Management
Product Analytics
Product Lifecycle Management
Testing Management
Version Control

Product Management

Collaboration
Feedback Collection
Idea Management
Milestone Tracking
Prioritization
Product Roadmapping
Release Management
Requirements Management
Resource Management
Workflow Management

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

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