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What is HeadBidder?

HeadBidder is a user-friendly SaaS platform designed for managing header bidding, specifically tailored for online publishers and teams focused on ad monetization and yield enhancement. This tool streamlines the development and deployment of code, ultimately allowing users to concentrate on the fundamental aspects of their online advertising sales that generate revenue, while leveraging HeadBidder.net for automated ad management tasks. It integrates a comprehensive array of ready-to-use features and tools, including a prebid.js container, third-party integrations with Google Ad Manager, Smart+, User ID tools, built-in Prebid analytics, and more. The functionality of the Header Bidding Manager SaaS tool, “HeadBidder,” includes a multi-site and multi-account user interface, robust user account and publisher management capabilities for system administrators, and a platform-wide messaging system. Additionally, it offers a Prebid.js-based wrapper builder, automated Prebid.js script assembly, and adapter monitoring, along with support for the Google Ad Manager API and token-based access. The platform also features built-in Prebid Analytics, supports both banner and video ad types, and accommodates custom floors, aliases, User-ID modules, and various Prebid server adapter functionalities. Overall, HeadBidder provides a comprehensive solution designed to enhance the efficiency of ad management processes for digital publishers.

What is AdButler?

A wide array of businesses, from emerging startups to established enterprises, leverage the capabilities of AdButler's software and APIs to improve their digital advertising processes. They can explore an extensive range of ad serving solutions, enhanced by real human support and specialized engineering assistance. Although it mainly serves as a display ad server, AdButler's offerings extend to email, video, mobile advertising, digital out-of-home, self-serve marketplaces, order management, APIs, and custom development, all aimed at maximizing revenue, conserving time, and reducing expenses. We bring together all the tools needed to effectively manage, deliver, and track any advertisement type across multiple devices. AdButler’s solutions facilitate ad serving for websites, mobile applications, marketplaces, retailers, email initiatives, connected televisions, and digital out-of-home advertising, among many others. This powerful ad server caters to a diverse range of online platforms, such as e-commerce websites, blogs, newspapers, community forums, and more. Moreover, it allows for swift, asynchronous ad requests via client-side or server-to-server integrations, guaranteeing timely ad delivery, which is crucial for maintaining user engagement and satisfaction. Ultimately, AdButler stands out as a versatile tool for optimizing advertising strategies across various channels.

Media

Media

Integrations Supported

DV Publisher Suite
Google Ad Manager

Integrations Supported

DV Publisher Suite
Google Ad Manager

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$9.95 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

FM Labs LLC

Date Founded

2012

Company Location

USA

Company Website

headbidder.net

Company Facts

Organization Name

Sparklit Networks

Company Location

United States

Company Website

adbutler.com

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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