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What is Insocial?

Insocial offers a valuable platform for collecting customer feedback at different points in the customer journey, which helps businesses uncover actionable insights aimed at improving the overall customer experience. Customer Experience (CX) reflects the full spectrum of interactions between a business and its current or potential customers, with each engagement measured against the customer's expectations. When these expectations are not met, it can impede the growth of customer loyalty and put you at a competitive disadvantage over time. Therefore, gathering essential customer feedback at crucial stages is vital, as it allows you to transform these experiences into real-time data that can be communicated back to your team. Utilizing insights from customers enables immediate improvements to your online presence, enhancing your website, social media profiles, and boosting your visibility in Google search results through strategic SEO and SEA efforts. Furthermore, the process of ongoing feedback can spark innovative enhancements, establishing a positive feedback loop that benefits both the clientele and the organization. This cycle not only fosters customer satisfaction but also contributes to sustained business growth in an ever-evolving marketplace.

What is Adobe Experience Platform?

Harness the power of your data in real-time with the Experience Platform, which acts as the foundation of Experience Cloud products while integrating both Adobe and non-Adobe data to create detailed customer profiles that update instantaneously. This platform incorporates AI-driven insights, enabling you to provide customized experiences across multiple channels. By consolidating information from various sources, you can develop and enhance dynamic customer profiles that mirror real-time interactions and preferences. Streamline data analysis with standardized XDMs, and uphold data integrity through robust validation techniques. Utilize your real-time customer profiles to launch tailored experiences, and leverage our evolving identity graphs to activate these profiles on various devices and platforms. The Experience Platform also offers a robust suite of application services that empower you to assess customer interactions across channels from a single dashboard. Moreover, you can facilitate instant personalization through real-time customer profiles and design unique journeys that adapt to customer behaviors, ultimately resulting in a more engaging experience. This comprehensive strategy not only boosts customer satisfaction but also leads to improved outcomes for your business, fostering a deeper connection between the brand and its audience. As you explore the capabilities of the Experience Platform, you will find new opportunities for growth and innovation in your customer engagement efforts.

Media

Media

Integrations Supported

Adobe Analytics
Adobe Audience Manager
Adobe Campaign
Adobe Customer Journey Analytics
Adobe Experience Agent Orchestrator
Adobe Experience Manager
Adobe Launch
Adobe Photoshop Lightroom Classic
Adobe Target
Bullhorn
Coosto
Databricks Data Intelligence Platform
Flow.ai
Forsta
GrowthLoop
RIVN
Saysimple
TOPdesk

Integrations Supported

Adobe Analytics
Adobe Audience Manager
Adobe Campaign
Adobe Customer Journey Analytics
Adobe Experience Agent Orchestrator
Adobe Experience Manager
Adobe Launch
Adobe Photoshop Lightroom Classic
Adobe Target
Bullhorn
Coosto
Databricks Data Intelligence Platform
Flow.ai
Forsta
GrowthLoop
RIVN
Saysimple
TOPdesk

API Availability

Has API

API Availability

Has API

Pricing Information

$250 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Insocial

Date Founded

2012

Company Location

Netherlands

Company Website

www.insocial.eu/en

Company Facts

Organization Name

Adobe

Date Founded

1982

Company Location

United States

Company Website

business.adobe.com/products/experience-platform/adobe-experience-platform.html

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Review Management

Campaign Management
Dashboard
Negative Feedback Management
Response Management
Review Monitoring
Review Notification
Review Request
Sentiment Analysis
Social Sharing
White Label

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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