Intertrust ExpresssPlay vs. Air

Content protection and anti-piracy services play a crucial role in preserving the integrity of premium and high-value OTT streaming as well as broadcast delivery. This involves a cloud-based multi-DRM service tailored to safeguard content and enable media monetization for video streamers and content distributors alike. Moreover, a cloud-driven security solution for broadcast television facilitates direct transmission to smart TVs, eliminating the necessity for set-top boxes or conditional access modules, which in turn reduces both capital and operational costs. In addition, robust anti-piracy strategies are vital and should include digital fingerprinting, forensic watermarking, web monitoring, and support for piracy takedowns. The growth of streaming services has increasingly integrated into pay-TV business models, unfortunately coinciding with a rise in online piracy incidents. Addressing this concerning trend requires a modern and innovative approach that goes beyond outdated security measures designed for older broadcasting and streaming techniques. To meet the demand for effective content protection in today’s rapidly evolving landscape, Intertrust has developed the ExpressPlay Media Security Suite, which features a cloud-centric multi-DRM service, comprehensive anti-piracy solutions, forensic watermarking, and other protective capabilities, ensuring that content remains secure and monetizable against emerging threats. This comprehensive suite is tailored to adapt to the swiftly changing digital environment, reinforcing the dedication to safeguarding both creators and distributors. As the landscape continues to shift, it remains imperative to stay ahead of potential risks and challenges.

Your team's content can be effectively consolidated within a workspace that is well-organized, version-controlled, and easily shareable. While Air provides a space for storing your content, it also boasts features like intelligent search capabilities, guest access permissions, and customizable layouts. Additionally, it simplifies the process of version tracking and sharing, enhancing the overall creative experience. No longer will you need to bury assets within zip files and folders; instead, you can craft lightweight presentations and social media posts. Your content can be structured in a manner that aligns seamlessly with your brand identity. The workspace doubles as a powerful search engine, equipped with smart tags and image recognition, enabling all team members, including managers, to effortlessly find and utilize assets. One of the most challenging aspects of collaboration is often the feedback process, but Air allows guests to contribute directly to your workspace via public boards. You can engage in discussions, leave comments, and make selections with context, fostering a collaborative environment. Moreover, you can easily track changes and pinpoint the latest version of any asset, ensuring that everyone is on the same page. This streamlined approach not only facilitates better organization but also promotes creativity and innovation within the team.