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What is Koah?
KOAH is an innovative advertising network tailored specifically for AI applications, enabling publishers to seamlessly integrate ads that enhance user engagement and drive business growth. By ensuring that the content is contextually relevant, KOAH guarantees that the advertisements feel natural and beneficial to users, leading to improved outcomes for companies. For advertisers, KOAH provides access to the expanding market of AI-aware consumers, offering targeted advertising solutions that resonate with user preferences, thus increasing efficiency and reducing customer acquisition costs. The platform streamlines the testing process by allowing the use of pre-existing text creatives, which removes the need for complicated channel adjustments, while its contextual ad placements achieve click-through rates comparable to search ads. Moreover, KOAH is committed to empowering both publishers and advertisers, helping them to maximize their revenue and user engagement amid the changing dynamics of AI applications. This pioneering strategy not only transforms the advertising landscape but also establishes a new benchmark for how businesses connect with their audiences in the modern digital environment, ultimately fostering a more interactive experience for all stakeholders involved.
What is Amazon Unified Ad Marketplace (UAM)?
Boost your revenue potential with an uncomplicated server-to-server header bidding integration that grants access to unique demand from Amazon and various other buyers. This method merges exclusive product advertisements from Amazon with additional buyer interest, guaranteeing equal and transparent competition among all bidders. With a single integration, you can effortlessly connect to a broad spectrum of buyers, allowing for the automatic creation of ad server line items with just a few clicks. The process of tapping into varied demand is simplified through a unified click-through agreement, which aggregates all earnings into one payment received within a rapid 60-day timeframe. By enabling advertisements from both Amazon and other sources, latency is significantly minimized due to a single ad request to our server. The Unified Ad Marketplace functions as an invitation-only platform, specifically designed for web publishers who either manage their website directly or possess exclusive rights, leveraging Google Ad Manager (formerly DoubleClick for Publishers or DFP) as their ad serving solution. Our network of buyers on UAM includes reputable partners such as OpenX, PubMatic, Magnite, Index Exchange, and Smaato, with ongoing plans to incorporate new demand partners to keep our offerings fresh and expanding. This initiative not only empowers publishers to maximize their monetization strategies but also ensures they are leveraging the most advanced bidding technologies available to them. By adopting this innovative approach, publishers can stay ahead in a competitive market while optimizing their advertising efforts.
Integrations Supported
Amazon Ads
Google Ad Manager
Magnite
Microsoft Monetize
OpenX
PubMatic
Sharethrough
Sovrn
Integrations Supported
Amazon Ads
Google Ad Manager
Magnite
Microsoft Monetize
OpenX
PubMatic
Sharethrough
Sovrn
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Koah Labs
Date Founded
2024
Company Location
United States
Company Website
koahlabs.com
Company Facts
Organization Name
Amazon
Date Founded
1994
Company Location
United States
Company Website
aps.amazon.com/aps/unified-ad-marketplace/