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What is Keyhole?

Keyhole provides marketers with the tools they need to assess and enhance their influence on social media platforms. Its offerings, which include social listening capabilities, influencer tracking, and comprehensive social media analytics, empower marketers to refine their marketing strategies and transparently demonstrate their performance to clients and colleagues. The user-friendly dashboard allows for quick report generation and sharing, leading to significant time savings throughout the year. Additionally, the Influencer metrics feature enables users to delve into discussions surrounding their hashtags, allowing for analysis based on geo-location and specific keywords found in influencers' bios. Engaging with these influencers can lead to increased interaction and improved return on investment in marketing efforts. Moreover, influencers can be categorized based on their visibility and levels of engagement, providing further insights. The analytics dashboard also features a word cloud that highlights the hashtags that are most frequently associated with your primary hashtag, aiding in the identification of pertinent hashtags for your campaign and uncovering new opportunities for growth. This comprehensive approach ensures that marketers can maximize their outreach and effectiveness.

What is HubSpot AI Search Grader?

HubSpot has launched the AI Search Grader, a free tool designed to help brands understand and enhance their presence on AI-driven search platforms. By analyzing how a brand appears in AI search results, it provides valuable insights into brand sentiment and share of voice, culminating in a comprehensive score that reflects overall performance. This assessment enables marketers, SEO experts, entrepreneurs, and blog managers to identify areas for improvement, refine their tactics, and enhance brand visibility, user engagement, overall awareness, and sales performance. Currently, the AI Search Grader evaluates results from GPT-4o, with plans to broaden its scope to include additional AI search engines in the future. The tool is accessible at no cost, allowing users to assess their own brand or compare it with competitors to effectively gauge performance and visibility. As the landscape shifts towards AI search engines like ChatGPT and Perplexity for information gathering, it is imperative for brands to adjust their strategies and adopt new methodologies beyond traditional search practices. This transition marks a pivotal change in digital marketing, emphasizing the necessity of utilizing AI tools to remain competitive in an evolving marketplace. Ultimately, the adoption of such innovative tools can significantly influence a brand's success in a rapidly changing digital environment.

Media

Media

Integrations Supported

Claude 3 Opus
Claude 3.5 Sonnet
Claude 3.7 Sonnet
Dialora
Gemini
Gemini 2.0
Gemini Nano
Gemini Pro
Instagram
Llama
Llama 3
Llama 3.1
Llama 3.2
Llama 3.3
OpenAI o1
OpenAI o1-mini
Perplexity
TikTok
X (Twitter)
YouTube

Integrations Supported

Claude 3 Opus
Claude 3.5 Sonnet
Claude 3.7 Sonnet
Dialora
Gemini
Gemini 2.0
Gemini Nano
Gemini Pro
Instagram
Llama
Llama 3
Llama 3.1
Llama 3.2
Llama 3.3
OpenAI o1
OpenAI o1-mini
Perplexity
TikTok
X (Twitter)
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

$49 per month
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Keyhole

Date Founded

2009

Company Location

Canada

Company Website

keyhole.co

Company Facts

Organization Name

HubSpot

Date Founded

2006

Company Location

United States

Company Website

www.hubspot.com/ai-search-grader

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

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