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What is Lead Forensics?

Lead Forensics software accelerates the process of generating leads by uncovering potential sales opportunities that you may not have been aware of, ultimately enhancing your marketing return on investment. Picture the advantage of managing your lead generation efforts effectively and engaging eager buyers before your competition does. This powerful tool not only discloses the identities of anonymous visitors to your website but also transforms that traffic into actionable sales leads in real-time. By utilizing Lead Forensics, you can tap into supplementary data sources, gaining immediate access to names, job titles, and email addresses of individuals who fit your target criteria from companies that have explored your site. Rather than waiting for inbound calls or relying solely on website conversions, Lead Forensics empowers you to proactively identify unconverted visitors and provides their details through your Visitor List, enabling you to take charge of your lead generation strategy. This proactive approach can significantly enhance your sales efforts and lead to higher conversion rates.

What is Identity Matrix?

The Identity Matrix is designed to boost revenue while minimizing expenditure by accurately identifying 70% of web visitors in the US at an individual level. By establishing page intent and lead scoring criteria, users can seamlessly integrate this information into their CRM for effective outreach. With its robust person-level attribution, top-tier contact data, and comprehensive understanding of the customer journey, Identity Matrix addresses some of marketing’s most challenging inquiries: 1. What sources generate your highest-quality traffic? 2. Can you outline the customer journey in detail? 3. What are the best ways to engage with high-intent, in-market prospects? Moreover, with forthcoming GenAI functionalities aimed at enhancing customer journey analysis and providing conversion rate optimization recommendations, Identity Matrix is rapidly becoming the preferred data provider for many businesses looking to outpace their competitors. The platform's innovative features not only streamline marketing processes but also empower teams to make informed decisions that drive growth.

Media

Media

Integrations Supported

Salesforce
ActiveCampaign
Apollo.io
Clay
HubSpot CRM
HubSpot Customer Platform
Impartner PRM
Keap
Maileon
Marketo
Microsoft Dynamics 365
Outreach
Slack
Workbooks
Zapier
Zoho CRM

Integrations Supported

Salesforce
ActiveCampaign
Apollo.io
Clay
HubSpot CRM
HubSpot Customer Platform
Impartner PRM
Keap
Maileon
Marketo
Microsoft Dynamics 365
Outreach
Slack
Workbooks
Zapier
Zoho CRM

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$149 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Lead Forensics

Date Founded

2009

Company Location

United Kingdom

Company Website

www.leadforensics.com

Company Facts

Organization Name

Identity Matrix

Date Founded

2023

Company Location

United States

Company Website

identitymatrix.ai/

Categories and Features

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

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