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What is MFour?

Select the perfect sample from an astonishing 10 million consumer pathways tracked daily, which enables you to monitor immediate actions like people visiting Nike stores in New York, ordering from DoorDash before 2:00 p.m., shopping at Walmart over the coming three months, owning iPhones with Verizon, and engaging with both Amazon and Target applications. Traditional market research panels frequently encounter issues with inauthenticity, which is entirely unacceptable; thus, we prioritize the integrity of each participant by utilizing a first-party panel, implementing behavioral validation, enforcing a one-account-per-device policy, and confirming consumer information at registration. Our dedication to swift research is evident, as we achieve an impressive 50% response rate and can provide results within a mere 24 hours. Participants in our panel receive cash compensation and are enthusiastic about joining, which guarantees high levels of engagement. We believe that quality should never be overlooked, and with the most extensive and reputable panel in the country, we proudly represent diverse groups including Millennials, Hispanics, and African Americans. You can trust that we are equipped to fulfill your research requirements seamlessly, providing you with confidence in our methodologies and the valuable insights we deliver. Additionally, we continuously strive to enhance our processes to better serve you and adapt to changing market demands.

What is Behavio?

Unlock essential insights to boost your advertising success at every stage of your creative process. You can present your ideas and advertisements at any moment, whether they are rough sketches, storyboards, animatics, drafts, or fully finished videos. Gain feedback from real people who accurately reflect a diverse segment of your target audience. Our approach utilizes nondeclarative behavioral research coupled with randomized controlled trials (RCTs) to reveal hidden changes in viewer reactions. Leverage actionable insights from a wealth of detailed metrics that evaluate your messaging, brand portrayal, and ability to evoke emotions and grab attention. Many of these metrics are scrutinized on a second-by-second basis throughout your video content. By refining your scripts, choosing optimal scenes, and enhancing editing, voice-overs, and pack shots, you can invest in the most effective creatives for maximum impact. This thorough methodology not only guarantees that your advertising resonates but also ensures it achieves high conversion rates, ultimately driving better results for your campaigns.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

MFour Mobile Research

Date Founded

2011

Company Location

United States

Company Website

mfour.com

Company Facts

Organization Name

Behavio

Date Founded

2015

Company Location

Czech Republic

Company Website

www.behaviolabs.com

Categories and Features

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

Categories and Features

Popular Alternatives

Popular Alternatives

MFour Reviews & Ratings

MFour

MFour Mobile Research