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What is MadKudu?
MadKudu is a powerful, real-time API designed for enterprises that reveals the potential of prospects regardless of their location in the buying process. This innovative engine streamlines workflows across various channels, enabling businesses to maximize revenue opportunities throughout the customer journey. For sales teams, relying on blackbox scoring systems that overlook their feedback can be incredibly frustrating. MadKudu delivers reliable predictions that sales teams can trust and offers the flexibility to refine these forecasts as the business landscape changes. Traditional "contact us" forms tend to overlook around 40% of demo requests, but with MadKudu, you can qualify every visitor instantly and facilitate immediate meeting bookings with the sales team. This ensures that no visitor goes unnoticed when they express interest. Additionally, many B2B companies have struggled to effectively leverage Facebook ads due to the platform's inability to assess the value of individual leads. However, MadKudu accurately predicts the worth of each visitor, allowing businesses to instruct Facebook on appropriate bidding strategies. This capability positions MadKudu as an indispensable tool for companies aiming to enhance their digital marketing efforts and optimize lead conversion.
What is LexisNexis Lead Integrity Attributes?
The acquisition model invitation allows lenders to assemble a specific marketing list that prompts a select group of potential clients to explore their offerings. Once a consumer shows interest by responding, the lender initiates a comprehensive due diligence process to determine whether the application for the product should be approved or rejected. Handling applications from high-risk individuals presents considerable costs and risks that can affect the lender's operations. To alleviate these issues, LexisNexis® Lead Integrity Attributes can effectively identify and exclude high-risk identities early on in the customer acquisition process, significantly bolstering the lender's ability to prevent fraud and manage institutional risks associated with legal and regulatory compliance challenges, such as identity verification, conflicting identities, and fraudulent activities. By harnessing these insights, lenders not only minimize expenses in their marketing strategies but also streamline the acquisition procedure, creating a more effective and secure experience for both the institution and its clients. In doing so, lenders can enhance their overall operational efficiency while safeguarding against potential threats in the marketplace.
Integrations Supported
Bridger Insight XG
Eloqua
Facebook Ads
G2
Google Sheets
Intercom
Mixmax
Nekton.ai
Nexis Social Analytics
Outreach
Integrations Supported
Bridger Insight XG
Eloqua
Facebook Ads
G2
Google Sheets
Intercom
Mixmax
Nekton.ai
Nexis Social Analytics
Outreach
API Availability
Has API
API Availability
Has API
Pricing Information
$999 per month
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
MadKudu
Date Founded
2014
Company Location
France
Company Website
www.madkudu.com
Company Facts
Organization Name
LexisNexis
Date Founded
1970
Company Location
United States
Company Website
risk.lexisnexis.com/products/lead-integrity-attributes
Categories and Features
Lead Management
Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking
Categories and Features
Lead Management
Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking