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What is MadKudu?

MadKudu is a powerful, real-time API designed for enterprises that reveals the potential of prospects regardless of their location in the buying process. This innovative engine streamlines workflows across various channels, enabling businesses to maximize revenue opportunities throughout the customer journey. For sales teams, relying on blackbox scoring systems that overlook their feedback can be incredibly frustrating. MadKudu delivers reliable predictions that sales teams can trust and offers the flexibility to refine these forecasts as the business landscape changes. Traditional "contact us" forms tend to overlook around 40% of demo requests, but with MadKudu, you can qualify every visitor instantly and facilitate immediate meeting bookings with the sales team. This ensures that no visitor goes unnoticed when they express interest. Additionally, many B2B companies have struggled to effectively leverage Facebook ads due to the platform's inability to assess the value of individual leads. However, MadKudu accurately predicts the worth of each visitor, allowing businesses to instruct Facebook on appropriate bidding strategies. This capability positions MadKudu as an indispensable tool for companies aiming to enhance their digital marketing efforts and optimize lead conversion.

What is LexisNexis Lead Integrity Attributes?

The acquisition model invitation allows lenders to assemble a specific marketing list that prompts a select group of potential clients to explore their offerings. Once a consumer shows interest by responding, the lender initiates a comprehensive due diligence process to determine whether the application for the product should be approved or rejected. Handling applications from high-risk individuals presents considerable costs and risks that can affect the lender's operations. To alleviate these issues, LexisNexis® Lead Integrity Attributes can effectively identify and exclude high-risk identities early on in the customer acquisition process, significantly bolstering the lender's ability to prevent fraud and manage institutional risks associated with legal and regulatory compliance challenges, such as identity verification, conflicting identities, and fraudulent activities. By harnessing these insights, lenders not only minimize expenses in their marketing strategies but also streamline the acquisition procedure, creating a more effective and secure experience for both the institution and its clients. In doing so, lenders can enhance their overall operational efficiency while safeguarding against potential threats in the marketplace.

Media

Media

Integrations Supported

Bridger Insight XG
Eloqua
Facebook Ads
G2
Google Sheets
Intercom
Mixmax
Nekton.ai
Nexis Social Analytics
Outreach
Pipedrive
Productboard
Quickwork
Salesforce
Segment
Stackreaction
Stripe
Udemy
Zapier
eCitation

Integrations Supported

Bridger Insight XG
Eloqua
Facebook Ads
G2
Google Sheets
Intercom
Mixmax
Nekton.ai
Nexis Social Analytics
Outreach
Pipedrive
Productboard
Quickwork
Salesforce
Segment
Stackreaction
Stripe
Udemy
Zapier
eCitation

API Availability

Has API

API Availability

Has API

Pricing Information

$999 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

MadKudu

Date Founded

2014

Company Location

France

Company Website

www.madkudu.com

Company Facts

Organization Name

LexisNexis

Date Founded

1970

Company Location

United States

Company Website

risk.lexisnexis.com/products/lead-integrity-attributes

Categories and Features

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Categories and Features

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

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