Maplytics vs. Bullseye Store Locator

Maplytics seamlessly combines Bing Maps with Dynamics 365 to generate an interactive geospatial map. This integration allows users to visualize their Dynamics CRM/365 data geographically, enhancing business operations and ensuring timely engagement with the right clients. Recognized as a top solution on Microsoft AppSource for Dynamics 365 CRM and PowerApps, it boasts a range of highly sought-after features including Route Optimization, Auto Scheduling, Radius Search, Territory Management, Census Data, and Heat Maps. With its comprehensive suite of field sales and service functionalities, Maplytics empowers organizations to meet their objectives by delivering valuable insights. Notable capabilities include the ability to map CRM data by geocoding records and displaying them with custom color-coded pushpins on a map. Users can perform proximity searches to locate records within specified distances or timeframes from a given location. The route optimization feature allows for efficient travel planning, enabling users to discover additional records along their routes and access navigation directions via Google Maps, Apple Maps, and Waze. Additionally, sales territory management features allow for the automatic creation or drafting of territories, performing binary operations, and applying assignment rules for single or multiple territories for records. Lastly, the auto scheduling functionality facilitates appointment planning for multiple users over several days, ensuring optimized time management.

Bullseye stands out as an innovative dealer and store locator platform that effectively attracts a larger client base. Unlike typical locators, Bullseye empowers businesses to interact with customers through localized content, enhance lead generation, and boost foot traffic. Additionally, it fosters strong connections between companies and their agents, dealers, and other partners. Partners appreciate Bullseye for its SEO-optimized landing pages and its automated system for managing leads in real time. The platform allows for seamless integration of partner pages into your website, showcasing their work and establishing customer trust. With two decades of expertise, Bullseye encompasses all the essential features one would anticipate from a contemporary locator service. These features include intuitive search interfaces, a robust API, detailed reporting, third-party integrations, and comprehensive tools for managing users, categories, locations, custom data fields, and location oversight. Overall, it serves as a thorough solution for organizing all location-related information and guiding customers to dealers, agents, stores, and other sites, ultimately driving business success. Furthermore, the platform continually evolves to meet the changing needs of its users, ensuring sustained relevance in a competitive market.