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What is Marketron?

Optimize your advertising processes by merging digital and airtime management systems into one cohesive unit. Marketron NXT is uniquely positioned as the only cross-channel advertising platform specifically tailored for radio broadcasters. Increase your revenue while simplifying workflows, enabling advertisers to effectively reach audiences through both digital platforms and traditional radio using a unified approach. Improve operational efficiency by automating key processes, providing instant access to integrated sales, inventory, and billing data designed for broadcast companies of any size. By adding services like third-party digital solutions, mobile messaging, and email marketing, you can further broaden your revenue streams and enhance the value provided to advertisers. Additionally, streamline your operational workflow by digitally capturing orders, overseeing invoicing and payments, and offering performance verification through a comprehensive range of extra services. Such a holistic strategy empowers broadcasters to fine-tune their advertising tactics while remaining adaptable to the dynamic changes in the market landscape, ensuring sustained success and growth.

What is Enghouse MVNO Revenue Management?

Assess the effectiveness of billing and invoicing mechanisms across diverse platforms including mobile networks (3G, 4G, and 5G), fixed lines, fiber optics, Wi-Fi, IoT devices, utilities, television, and over-the-top services. Aim to increase revenue streams across all avenues while reducing customer churn by expanding your range of offerings. Streamline operational costs by automating processes related to invoicing, settlements, and payment collections. Integrate updates and enhancements to your product suite directly into ongoing operations. Incorporate features such as friend referral programs, shared data plans, promotional vouchers, and instant top-ups that operate with no delays. Moreover, prioritize customer engagement initiatives to foster a more dedicated and loyal user base, ultimately leading to sustained growth and improved satisfaction. By continuously adapting to customer needs, you can ensure long-term success in a competitive market.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marketron

Date Founded

1969

Company Location

United States

Company Website

www.marketron.com

Company Facts

Organization Name

Enghouse Networks

Date Founded

1984

Company Location

Canada

Company Website

enghousenetworks.com

Categories and Features

Revenue Management

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

Categories and Features

Revenue Management

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

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