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What is Meta Business Suite?

Manage advertising accounts, Pages, and team members all in one easy-to-use platform at no expense. You can create separate ad accounts customized for each client or business you oversee, take advantage of different payment methods for your campaigns, and set specific goals for more effective reporting. For those working with clients, you can request access to their Pages and advertising accounts, enabling you to function as either an analyst or advertiser. Additionally, you can assign precise access levels based on roles to ad accounts, Pages, and other managed assets, facilitating easy tracking of who is responsible for each task. Keep an eye on your advertising performance across various accounts and produce detailed reports that highlight the assets and team members your business manages, promoting efficient oversight and teamwork. This comprehensive system not only boosts operational efficiency but also fosters better communication and collaboration among team members, leading to enhanced project outcomes. As a result, the platform empowers teams to achieve more cohesive results in their advertising efforts.

What is Facebook Ads?

Effectively connect with prospective customers and supporters without needing to be an expert in your field. You can start promoting your brand on Facebook by using simple self-service tools that help you create and manage advertising campaigns while tracking their performance through clear reports. With a staggering two billion active users monthly, Facebook offers an extensive platform to reach nearly any target demographic. To identify the best advertising objective, consider your goals—whether that involves increasing website sales, encouraging app downloads, or raising brand awareness. Utilize your insights into your target audience—taking into account aspects like age, location, and other vital characteristics—to fine-tune the demographics, interests, and behaviors that resonate with them. After that, choose where you want your ads to appear, whether it's on Facebook, Instagram, Messenger, Audience Network, or through a combination of these channels. Moreover, during this stage, you can also decide which mobile devices will display your advertisements, further refining your targeting efforts. Adopting this thorough strategy will significantly improve both your advertising impact and your engagement with potential customers, creating a more meaningful connection. Ultimately, the more you tailor your approach to the audience's preferences, the better your results are likely to be.

Media

Media

Integrations Supported

Facebook
Facebook Messenger
Instagram
paretos
Adext
Checkout X
Datahive360
DirectMail2.0
EXOD.ai
GoodSpy
Heights
HockeyStack
Median.co
OnlineCourseHost.com
Roundel
Shown
Social WiFi
SphereMail
Tapper
Velocidi

Integrations Supported

Facebook
Facebook Messenger
Instagram
paretos
Adext
Checkout X
Datahive360
DirectMail2.0
EXOD.ai
GoodSpy
Heights
HockeyStack
Median.co
OnlineCourseHost.com
Roundel
Shown
Social WiFi
SphereMail
Tapper
Velocidi

API Availability

Has API

API Availability

Has API

Pricing Information

Free
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Meta

Date Founded

2004

Company Location

United States

Company Website

business.facebook.com

Company Facts

Organization Name

Meta

Date Founded

2004

Company Location

United States

Company Website

www.facebook.com/business/ads

Categories and Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Categories and Features

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

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