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What is Meta Business Suite?

Manage advertising accounts, Pages, and team members all in one easy-to-use platform at no expense. You can create separate ad accounts customized for each client or business you oversee, take advantage of different payment methods for your campaigns, and set specific goals for more effective reporting. For those working with clients, you can request access to their Pages and advertising accounts, enabling you to function as either an analyst or advertiser. Additionally, you can assign precise access levels based on roles to ad accounts, Pages, and other managed assets, facilitating easy tracking of who is responsible for each task. Keep an eye on your advertising performance across various accounts and produce detailed reports that highlight the assets and team members your business manages, promoting efficient oversight and teamwork. This comprehensive system not only boosts operational efficiency but also fosters better communication and collaboration among team members, leading to enhanced project outcomes. As a result, the platform empowers teams to achieve more cohesive results in their advertising efforts.

What is LinkedIn Ads?

Connect with over 850 million professionals on the world's largest network focused on career advancement. Our advertising platform offers a diverse range of ad formats designed to meet your unique marketing objectives. You have the opportunity to create LinkedIn ad campaigns that correspond with your specific goals. To get started, you’ll need access to Campaign Manager; if you don’t have an account yet, establishing one is a straightforward and quick process. Each campaign begins by identifying the key goals that matter most to you, whether they focus on building awareness, fostering consideration, or driving conversions. LinkedIn ads provide businesses of various sizes the tools they need to realize their aspirations and reach their target audiences effectively. With a vast pool of over 850 million active users on LinkedIn, you can accurately target your audience based on criteria such as job title, industry, and professional role. Whether you aim to generate leads, boost brand awareness, or encourage event registrations, LinkedIn ads can play a crucial role in fulfilling those objectives. Moreover, you can control your budget with flexible pricing options, allowing you to start with any amount you choose and pause or discontinue your ads at your convenience. This adaptability guarantees that your advertising strategies can progress alongside your business requirements, ensuring consistent alignment with your overall vision. Ultimately, leveraging LinkedIn’s advertising capabilities can significantly enhance your marketing effectiveness.

Media

Media

Integrations Supported

Albato
Data Sentinel
Dataiads
Dataslayer
GoodSpy
HubSpot Customer Platform
Hurree
IntentData.io
Kinnovis
LeadEagle
LinkedIn
Panoply
ProManage
Question.to
Sourcetable
Super Affiliate AI
Superads
Typeblock
Weberlo
Zulla

Integrations Supported

Albato
Data Sentinel
Dataiads
Dataslayer
GoodSpy
HubSpot Customer Platform
Hurree
IntentData.io
Kinnovis
LeadEagle
LinkedIn
Panoply
ProManage
Question.to
Sourcetable
Super Affiliate AI
Superads
Typeblock
Weberlo
Zulla

API Availability

Has API

API Availability

Has API

Pricing Information

Free
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Meta

Date Founded

2004

Company Location

United States

Company Website

business.facebook.com

Company Facts

Organization Name

LinkedIn

Date Founded

2002

Company Location

United States

Company Website

business.linkedin.com/marketing-solutions/ads

Categories and Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

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