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What is NGDATA Intelligent Engagement Platform?

NGDATA enhances customer engagement through its Intelligent Engagement Platform (IEP), which constructs detailed multi-attribute customer profiles (Customer DNATM) and facilitates personalized experiences through real-time interaction management. Unlike a typical Customer Data Platform, NGDATA includes advanced analytics, AI-driven features, and decision-making tools that empower clients to boost their business success by fostering a deeper customer insight, enhancing lifetime value, minimizing churn, and decreasing conversion costs. The user-friendly design of the platform ensures ease of use for business professionals, while IT and analytics teams retain oversight and governance. Established in 2012, NGDATA has expanded its presence globally with offices in the USA, UK, Europe, and Asia-Pacific, and maintains its headquarters in Ghent, Belgium. With its innovative solutions, NGDATA is positioned to redefine how businesses interact with their customers.

What is Fulcrum?

Transform your customer interactions by collecting real-time data on user behavior, which allows you to provide personalized messages and recommendations tailored to your audience. Utilizing Fulcrum, you can create immediate experiences that enhance customer engagement, cultivate brand loyalty, and increase conversion rates. This versatile platform is designed for digital agencies, marketing teams, sales departments, and more, making it easier to segment customers for customized experiences across multiple marketing channels. For example, Fulcrum can present content suggestions that not only link customers with your brand but also help sustain their loyalty over time. Furthermore, by personalizing campaign experiences in real-time, Fulcrum fosters more pertinent interactions that drive conversions through an automated framework. By harnessing AI, Fulcrum adeptly identifies and engages both known and unknown users, promoting deeper engagement and enhancing conversion results. In addition to these features, this innovative approach enables businesses to respond quickly to changing customer demands and preferences, ultimately leading to a more effective and dynamic marketing strategy. With the ability to adapt and evolve, companies can stay ahead in a competitive landscape while consistently meeting their customers' evolving needs.

Media

Media

Integrations Supported

SBS Banking Platform
Salesforce

Integrations Supported

SBS Banking Platform
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

$0.01/year
Free Trial Offered?
Free Version

Pricing Information

$5,000 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NGDATA

Date Founded

2012

Company Location

Belgium

Company Website

www.ngdata.com

Company Facts

Organization Name

Fulcrum

Company Location

United States

Company Website

fulcrumsaas.com

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

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