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What is Nexis Social Analytics?

Nexis® Social Analytics, powered by Talkwalker, offers a powerful social intelligence platform that empowers organizations to base their decisions on valuable social data. Take your social media performance to unprecedented levels. Protect your brand's image, evaluate your reach, and boost your visibility with an advanced social listening tool crafted to uncover, interpret, and derive the most vital insights. Envision a diverse array of voices communicating at once; although social media may not generate an overwhelming noise, it is crucial to navigate through a considerable volume of conversation to pinpoint the dialogues that significantly influence your brand. Amplify the advantages of social listening with in-depth analysis and reporting that includes data visualizations like virality mapping, hashtag tracking, and share of voice, which bring the insights to life. In the ever-evolving social media ecosystem, the definition of "celebrity" has transformed, showcasing the shifting nature of marketing and influence. Adapting to these trends is vital for brands aiming to succeed in a fiercely competitive market, ensuring they remain relevant and responsive to audience needs. This adaptability not only fosters growth but also builds lasting relationships with consumers who expect authenticity and engagement.

What is Blinkfire Analytics?

Blinkfire Analytics stands out as a cutting-edge platform that offers real-time evaluation of media value utilizing computer vision, which empowers brands and rights holders to deepen their connections with fans and sponsors. Rather than merely tracking traditional metrics such as likes and followers, users can analyze the actual engagement levels of their social media content. By keeping an eye on the amplification, applause, and conversion rates of posts over customized time periods, one can obtain richer insights into audience interaction. The BrandSpotterâ„¢ feature enables users to appraise the value of individual image or video posts by employing advanced brand detection technology that recognizes brands and scenes across various platforms including Twitter, Facebook, Instagram, and YouTube. This capability allows for immediate assessment of the value of a brand's social inventory, which in turn aids in securing new sponsorship opportunities and offering existing sponsors precise ROI reports on prior engagements. Brands and rights holders can leverage this extensive data to reshape their strategies when negotiating sponsorship deals. Instead of depending on a research firm for digital and social inventory assessments, users can conveniently produce a comprehensive report with just a click, highlighting the worth of their social inventory for any desired timeframe. This not only simplifies the valuation process but also equips clients with critical insights to drive strategic decisions regarding their marketing initiatives. As a result, organizations can stay competitive and responsive in an ever-evolving digital landscape.

Media

Media

Integrations Supported

Accurint Virtual Crime Center
Availity
Bridger Insight XG
Clarify Health
Cognizant
Hg Mercury CRM
Juris
Kleene
LINE
Lexis
LexisNexis Lead Integrity Attributes
LexisNexis Predictive Modeling
LexisNexis Prospect Portfolio
LexisNexis Risk Solutions
Microsoft Power BI
TikTok
Twitch
Welltok SmartReach
X (Twitter)
YouTube

Integrations Supported

Accurint Virtual Crime Center
Availity
Bridger Insight XG
Clarify Health
Cognizant
Hg Mercury CRM
Juris
Kleene
LINE
Lexis
LexisNexis Lead Integrity Attributes
LexisNexis Predictive Modeling
LexisNexis Prospect Portfolio
LexisNexis Risk Solutions
Microsoft Power BI
TikTok
Twitch
Welltok SmartReach
X (Twitter)
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

LexisNexis

Date Founded

1970

Company Location

United States

Company Website

www.lexisnexis.com

Company Facts

Organization Name

Blinkfire

Company Location

United States

Company Website

www.blinkfire.com/landing

Categories and Features

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

Categories and Features

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

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