OBI Brand Monitor vs. Notified Social Listening & Media Monitoring

Vigilantly oversee your brand and its reputation by ensuring that your marketing, communication, and public relations efforts are measurable rather than based on mere instinct, which will help you gain a thorough understanding of your circumstances. By implementing the OBI Brand Monitor, you can effectively track all conversations and references to your organization, both in digital spaces and traditional media. This methodical approach allows you to strengthen your brand and reputation with greater efficacy. Furthermore, it is important to assess the overall sentiment towards your organization as well as its rivals, giving you insights that are critical whether you are introducing a new marketing initiative or handling a crisis. The ability to quickly gauge sentiment changes empowers you to make immediate adjustments as needed. To enhance your operations, utilize automated, customizable reports that provide essential insights tailored to your preferences, keeping your organization well-informed. The effectiveness of media monitoring is significantly influenced by its ease of use, allowing you to choose which elements to monitor in real time, identify where standard reports suffice, and determine what can be effectively managed through targeted communication. Simply relay your preferences to us, and we will develop a customized solution that meets your specific requirements, ensuring that your monitoring efforts are seamlessly integrated with your strategic objectives. In doing so, you will not only improve your brand's visibility but also foster a proactive approach to managing your public image.

Track brand mentions and insights across online, social, and earned media in real-time to enhance your strategic communications efforts. Monitor the Entire Media Landscape, From Traditional Print to Digital Podcasts The Notified PR platform provides immediate access to a vast array of online and offline sources, including blogs and social media discussions. With coverage extending across more than 150 countries and multiple languages, you can keep tabs on everything from editorial articles to specialized forums, along with key podcasts and broadcast channels to capture brand mentions and media visibility. Create Effective Searches Every Time Develop robust Boolean queries that yield the desired outcomes, even if you lack expertise in Boolean logic! You can easily tailor your searches to fit your requirements for any media type and language, ensuring you consistently uncover the information you seek. You’ll never overlook a comment or discussion again, thanks to our extensive historical archive that provides instant access to data as soon as you establish a new search profile. Filter Results for Actionable Insights We've streamlined the process of customizing your search outcomes, allowing you to quickly access the information you require with just a few clicks. You can organize coverage by date, reach, or engagement, and swiftly filter results by media type or sentiment, empowering you to make informed decisions that drive your communication strategy. This feature ensures that your media monitoring is not only efficient but also effective in uncovering meaningful insights.