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What is Opal?

Say goodbye to the chaos of traditional marketing, where fragmented options, disjointed strategies, missed deadlines, and overworked teams create obstacles. Embrace Opal, the innovative platform tailored for fluid marketing collaboration. Break down silos and enhance transparency around campaigns and content across your organization. Craft a unified message that connects with consumers at every phase of their journey. Replace the mess of spreadsheets, presentations, and endless email threads with an all-in-one workspace that boosts team efficiency. Discover a groundbreaking marketing tool that redefines your methods for planning, content development, and scheduling. With Opal, marketing professionals can gather all their campaigns and channels in a single, user-friendly hub. Teams that leverage Opal benefit from enhanced alignment, increased productivity, and a clearer understanding of their initiatives from the client's perspective. Foster effortless teamwork on strategies in Opal’s limitless planning space. Transition to this unified platform today and experience firsthand the transformative impact it can have on your marketing strategies. With Opal, your marketing challenges will become manageable, and your team's potential will be fully realized.

What is CrossCap Marketing Calendar?

Introducing a groundbreaking marketing campaign calendar that will enhance and simplify all your marketing activities. This innovative tool synchronizes your marketing strategies and initiatives while providing a detailed overview of your marketing mix customized for different customer segments. Along with comprehensive campaign calendars, it features in-depth customer journey maps that outline every step of the process. This centralized platform allows for the effortless launch of campaigns, requiring no technical know-how. The cloud-based marketing calendar is specifically designed to meet the unique needs of your business, offering zoom navigation that provides views of your plans from daily to yearly perspectives. With customizable filters available for both calendar and planning views, you can easily modify it to improve your existing marketing processes and workflow. This cutting-edge solution also enhances the quality and precision of your data, enabling you to make informed strategic marketing decisions. By seamlessly integrating with your existing marketing ecosystem via APIs, you can connect with various tools including project management software and social media content platforms. Stay informed with real-time notifications about any changes made to the marketing plan, and easily identify who made those modifications. In addition, foster collaboration and facilitate meaningful discussions about vital marketing campaign strategies and insights with your team, driving overall success. This tool is crafted not only to organize but also to elevate and transform your entire marketing strategy, ensuring you stay ahead in a competitive landscape. Ultimately, it serves as a catalyst for innovation and growth within your marketing efforts.

Media

Media

Integrations Supported

Causal

Integrations Supported

Causal

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Opal

Company Location

United States

Company Website

www.workwithopal.com

Company Facts

Organization Name

CrossCap

Date Founded

2001

Company Location

United States

Company Website

www.crosscap.com/marketing-calendar-software/

Categories and Features

Content Creation

Advertising Content Creation
Case Study Creation
Collaboration Tools
Content Calendar
Content Creator Marketplace
Content Curation
Content Planning
Content Topic Research
Create Reports
Marketing Content Creation
Quiz Creation
Sales Content Creation
Template Creation
User-Generated Content
Video Content Creation
Visual Content Creation
Written Content Creation

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Categories and Features

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

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