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What is PPCSecure?

We employ a specialized system for detecting click fraud that meticulously monitors your advertising efforts. Offending IP addresses are automatically added to your exclusion list, effectively preventing them from jeopardizing your campaigns any further. In addition, we assess the length of each visitor's stay and their conversion metrics. While PPCSecure previously offered a simple report with limited data points, after seven years of enhancements, we now present a diverse selection of advanced reports available for online viewing or download in PDF and CSV formats. These comprehensive reports can be invaluable for filing refund claims with your advertising network and can assist in identifying fraudulent activity that automated systems might miss. Our subscription also includes helpful JavaScript snippets that simplify tracking clicks based on user intent and value, making the process efficient and user-friendly. By analyzing the duration of user interactions on your site, you can better understand their intentions; for example, if a user clicks frequently but spends very little time on your page, they are likely engaging in click fraud. This thorough methodology for monitoring not only protects your advertising budget but also enhances your ability to address and deter fraudulent behavior effectively. Ultimately, our robust system is designed to empower you to safeguard your advertising investments and optimize your online marketing strategies.

What is HUMAN Ad Fraud Defense?

HUMAN's Ad Fraud Defense system takes a forward-thinking stance by analyzing bid requests prior to their submission, effectively preventing invalid traffic from infiltrating your inventory. This proactive measure not only cultivates a safer environment for transactions but also bolsters your brand's image, safeguards revenue streams, and amplifies partner demand. Functioning as a protective barrier against fraud across key inventory categories—such as desktop, mobile, connected TV (CTV), and audio—this system ultimately enhances ad performance. By prioritizing transparency and minimizing invalid traffic, the defense mechanism elevates the overall worth of your inventory while providing advanced fraud protection. Through thorough pre-bid analysis, HUMAN proficiently stops invalid traffic from undermining your inventory, thereby improving your market position and drawing in more partners. Furthermore, HUMAN's capability to identify and combat ad fraud across diverse platforms ensures optimal pre-bid fraud mitigation solutions are in place. This extensive strategy not only secures your inventory but also builds trust and reliability in the advertising environment, encouraging a more robust marketplace. In a rapidly evolving digital landscape, maintaining such protective measures is vital for long-term success and sustainability.

Media

Media

Integrations Supported

Human Defense Platform

Integrations Supported

Human Defense Platform

API Availability

Has API

API Availability

Has API

Pricing Information

$29.97 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PPCSecure

Company Location

United States

Company Website

www.ppcsecure.com

Company Facts

Organization Name

HUMAN

Date Founded

2012

Company Location

United States

Company Website

www.humansecurity.com/platform/solutions/ad-fraud

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

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