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What is Personas?

Cut your prospecting time in half while achieving exceptional results. By focusing on the distinct personas of your business, you can significantly increase the number of qualified meetings, optimize your prospecting processes, and enhance your revenue generation. Keep your outbound strategy effective and efficient with a precisely targeted lead generation platform that smoothly integrates with your existing sales tools. Acquire only the leads that fit your ideal customer profile by employing criteria such as company size, technology utilization, online presence, and organizational structures. These leads are automatically directed into your customized sales engagement campaigns, allowing you to eliminate tedious tasks that burden your sales team, such as managing spreadsheets, cleaning lists, and deduplicating leads. Personas provides sales representatives with the opportunity to save between 10 to 22 hours each week compared to conventional manual lead selection methods. Experience a cohesive platform tailored for efficient lead management, as Personas maintains two-way synchronization with Salesforce, HubSpot, Outreach, and other essential tools, ensuring your lead data is always up-to-date. It smartly prevents the acquisition of leads already present in your CRM, contributing to a clean and well-organized database. By utilizing this platform, your sales force will be empowered to dedicate more time to selling rather than administrative duties, ultimately fostering increased success and productivity. Additionally, this enhanced focus on sales activities will further elevate your team's performance and drive impressive growth for your business.

What is LexisNexis Prospect Portfolio?

Is your sales team struggling to maintain a healthy relationship with your CRM system? This is a common challenge, as studies from the previous year highlighted that an alarming 63 percent of CRM implementations do not succeed. Nevertheless, the same research showed that thriving high-growth companies frequently credit their success to proficient CRM utilization. To address this issue, it is essential to enhance your CRM with advanced business intelligence tools that foster engagement and improve sales performance. In addition to CRM integration, LexisNexis Prospect Portfolio empowers sales teams to efficiently generate prospect lists based on specific criteria, including geographic location or industry. You can also establish customized alerts to receive updates on prospects and clients from a vast selection of over 26,000 sources, encompassing everything from global news to local media outlets. Moreover, by integrating sales triggers into your news searches, you can pinpoint the most promising prospects at the ideal moments. Furthermore, you can create in-depth reports that consist of detailed citation lists and selectively print only the most relevant documents to optimize your workflow. Ultimately, by harnessing these innovative tools, your team can significantly enhance its CRM experience, leading to improved outcomes and greater overall success.

Media

Media

Integrations Supported

Bridger Insight XG
CaseMap
CounselLink
CourtLink
Facebook
HubSpot CRM
HubSpot Marketing Hub
HubSpot Sales Hub
Lexis
Lexis Affinity
LexisNexis Corporate Affiliations
LexisNexis Risk Solutions
LinkedIn
Marketo
Mixmax
Nexis
Nexis Social Analytics
Outreach
PersistIQ
Salesforce

Integrations Supported

Bridger Insight XG
CaseMap
CounselLink
CourtLink
Facebook
HubSpot CRM
HubSpot Marketing Hub
HubSpot Sales Hub
Lexis
Lexis Affinity
LexisNexis Corporate Affiliations
LexisNexis Risk Solutions
LinkedIn
Marketo
Mixmax
Nexis
Nexis Social Analytics
Outreach
PersistIQ
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

$500 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Personas

Date Founded

2014

Company Location

United States

Company Website

www.gopersonas.com

Company Facts

Organization Name

LexisNexis

Date Founded

1970

Company Location

United States

Company Website

www.lexisnexis.com/en-us/products/prospect-portfolio/supplement-your-crm-with-valuable-data.page

Categories and Features

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

Sales Engagement

CRM Integration
Call Scripts / Call Steps
Email Sequences
Email Tracking / Automation
Lead Management
Reporting / Analytics
Sales / Voice Dialer
Sales Automation
Search
Task Management
Templates
Workflow Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Categories and Features

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

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