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What is Pleasepoint?

Pleasepoint operates as a sophisticated machine learning platform designed to classify your CRM customers by forecasting their buying patterns, which allows you to customize your digital marketing strategies on a broad scale. As a premier predictive marketing tool, Pleasepoint enriches CRM systems with crucial insights into both client behavior and product performance, ultimately enhancing each customer's lifetime value. By categorizing clients based on their significance, you can create personalized interactions that drive higher conversion rates, optimize acquisition tactics, and strengthen customer loyalty. Our state-of-the-art Artificial Intelligence streamlines the identification of customer profiles by analyzing multiple factors, including shopping trends, brand allegiance, and purchase probability. Beyond this, Pleasepoint leverages AI to automatically distinguish customer segments according to their loyalty tiers, allowing for the detection of clients who may be slipping toward inactivity while also highlighting those who are becoming more engaged. This proactive strategy empowers you to develop customized communication plans for each customer group, ensuring that your marketing initiatives resonate with various audiences. Furthermore, this approach not only maximizes engagement and satisfaction but also enables continuous improvement in your marketing efforts.

What is Capillary Engage+?

Consumers seek brands that align with their personal tastes and values. To improve your marketing tactics, focus on creating a genuine connection with each individual through their preferred communication methods, ensuring that relationships are nurtured at every interaction with Engage+. By leveraging AI-powered marketing strategies, you can refine your customer engagement, accurately targeting your audience on the platforms they use most. Customizing products, messaging, and promotions based on criteria like demographics, online behavior, past purchases, and specific interests can lead to a remarkable increase in conversion rates. The innovative X-Engage system employs a complex algorithm to determine the best mix of channels for each customer, analyzing various factors such as their accessibility, engagement levels, and probability of making a purchase. Consequently, your marketing initiatives become more focused and impactful, ultimately enhancing customer loyalty and satisfaction while fostering long-term relationships. This approach not only elevates the overall customer experience but also drives substantial business growth.

Media

Media

Integrations Supported

Facebook
Google Ads
Instagram
Snapchat
TikTok
Truecaller
WhatsApp
X (Twitter)
Yellow.ai

Integrations Supported

Facebook
Google Ads
Instagram
Snapchat
TikTok
Truecaller
WhatsApp
X (Twitter)
Yellow.ai

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Pleasepoint

Company Location

Spain

Company Website

pleasepoint.com/es/customer-intelligence

Company Facts

Organization Name

Capillary Technologies

Date Founded

2008

Company Location

Singapore

Company Website

www.capillarytech.com/products/engage-plus/

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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