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What is PlotProjects?

Founded in 2011, PlotProjects has achieved remarkable success, earning recognition from The Wall Street Journal as one of Europe’s most promising startups in 2013. Today, we stand as the leading global provider of location marketing solutions for app-based companies. Our innovative technology enhances the customer journey by providing a contextual layer that captures micro-moments at every interaction, whether online or offline. Brands and publishers utilize our technology to gain valuable location insights, link both online and offline store visits, retarget audiences, and engage consumers with personalized messages that are contextually relevant. We offer a comprehensive geofencing SDK compatible with both iOS and Android, designed for effortless installation and use. This SDK seamlessly integrates with your entire digital ecosystem, connecting your app with customer data, marketing automation tools, and behavioral analytics platforms. Since its inception, our SDK has set the standard in geofencing, location intelligence, and marketing automation, continually evolving to meet the needs of our clients. Our commitment to innovation ensures that businesses can effectively leverage location-based marketing strategies to drive engagement and increase customer loyalty.

What is PathSense?

PathSense provides innovative software solutions for both Android and iOS platforms that enhance location-based application technologies. Their advanced technology supports a variety of widely-used apps, such as those for transportation, ridesharing, food delivery, and SmartHome automation. Additionally, it enhances services for location-driven applications in fields like fleet safety and insurance telematics. Since its inception in 2003, the PathSense team has been at the forefront of mobile location technology development, accumulating extensive expertise in mobile tech, geospatial analysis, sensor fusion, and machine learning. They offer a superior location stack for both iOS and Android, which is simple to integrate—just download and test it out! PathSense is recognized for its impressive app solutions that deliver six times faster activity recognition while reducing battery consumption by 40%, maintaining 99% accuracy even in urban environments with high-rise buildings, and improving data privacy through advanced machine learning techniques. Uniquely, PathSense does not depend on traditional GPS, WiFi, or cellular positioning; rather, it synergizes various sensors, including accelerometers, gyroscopes, and magnetometers, with its proprietary predictive route algorithm and AI-driven learning engine to deliver superior location accuracy. This commitment to innovation positions PathSense as a leader in the evolving landscape of location technology.

Media

Media

Integrations Supported

Airship
CleverTap
Leanplum
Marigold Engage
Mixpanel
OneSignal
SafeGraph
Segment
Shopgate
TargetEveryOne
Unacast
dotdigital Engagement Cloud
mParticle

Integrations Supported

Airship
CleverTap
Leanplum
Marigold Engage
Mixpanel
OneSignal
SafeGraph
Segment
Shopgate
TargetEveryOne
Unacast
dotdigital Engagement Cloud
mParticle

API Availability

Has API

API Availability

Has API

Pricing Information

$100 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PlotProjects

Date Founded

2011

Company Location

Netherlands

Company Website

www.plotprojects.com

Company Facts

Organization Name

PathSense

Date Founded

2003

Company Location

United States

Company Website

pathsense.com

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

Categories and Features

GPS Tracking

Alerts/Notifications
Asset Tracking
Driver Management
Historical Reporting
Mobile Tracking
People Tracking
Real Time Tracking
Routing
Status Tracking
Territory Management
Vehicle Tracking

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

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