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What is Potentiate?

In the contemporary landscape, it is vital for brands to showcase their genuine humanity to consumers, not just through their messaging but by engaging in significant actions that promote enriching and positive experiences. By demonstrating thoughtful and consistent behavior, companies can cultivate a setting where making informed choices becomes much easier for their clients. Leveraging data from a variety of sources enables the synthesis and examination of diverse datasets, revealing more profound insights into customer behavior. It's important to remember that your customers are not mere data points; they are individuals with dreams and emotions. Our mission is to facilitate a deeper connection with your audience, allowing you to design extraordinary human-centric experiences. HX Connect serves as a proactive initiative aimed at identifying challenges your customers encounter, showcasing areas ripe for improvement, and celebrating your achievements. Additionally, HX One aggregates all critical business information into one live, interactive platform, simplifying the process of making well-informed decisions that propel your business forward. Seize this chance to strengthen customer connections and uplift your brand's visibility, ultimately fostering loyalty and trust among your clientele. By doing so, you will not only enhance customer satisfaction but also drive long-term success for your brand.

What is Adobe Experience Platform?

Harness the power of your data in real-time with the Experience Platform, which acts as the foundation of Experience Cloud products while integrating both Adobe and non-Adobe data to create detailed customer profiles that update instantaneously. This platform incorporates AI-driven insights, enabling you to provide customized experiences across multiple channels. By consolidating information from various sources, you can develop and enhance dynamic customer profiles that mirror real-time interactions and preferences. Streamline data analysis with standardized XDMs, and uphold data integrity through robust validation techniques. Utilize your real-time customer profiles to launch tailored experiences, and leverage our evolving identity graphs to activate these profiles on various devices and platforms. The Experience Platform also offers a robust suite of application services that empower you to assess customer interactions across channels from a single dashboard. Moreover, you can facilitate instant personalization through real-time customer profiles and design unique journeys that adapt to customer behaviors, ultimately resulting in a more engaging experience. This comprehensive strategy not only boosts customer satisfaction but also leads to improved outcomes for your business, fostering a deeper connection between the brand and its audience. As you explore the capabilities of the Experience Platform, you will find new opportunities for growth and innovation in your customer engagement efforts.

Media

No images available

Media

Integrations Supported

Adobe Analytics
Adobe Audience Manager
Adobe Campaign
Adobe Customer Journey Analytics
Adobe Experience Agent Orchestrator
Adobe Experience Manager
Adobe Launch
Adobe Photoshop Lightroom Classic
Adobe Target
Databricks Data Intelligence Platform
Forsta
GrowthLoop
RIVN

Integrations Supported

Adobe Analytics
Adobe Audience Manager
Adobe Campaign
Adobe Customer Journey Analytics
Adobe Experience Agent Orchestrator
Adobe Experience Manager
Adobe Launch
Adobe Photoshop Lightroom Classic
Adobe Target
Databricks Data Intelligence Platform
Forsta
GrowthLoop
RIVN

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Potentiate

Date Founded

1992

Company Location

Australia

Company Website

www.potentiate.com

Company Facts

Organization Name

Adobe

Date Founded

1982

Company Location

United States

Company Website

business.adobe.com/products/experience-platform/adobe-experience-platform.html

Categories and Features

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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