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What is Primer?

Focusing account-based marketing (ABM) efforts on only a few channels can lead to ineffectiveness, but Primer streamlines targeting across various platforms such as Meta, Google, LinkedIn, email, and phone. This innovative tool empowers modern growth teams to transform target accounts into comprehensive cross-channel audiences efficiently. By converting your ideal customer profile or account list into a precise group of decision-makers, you can leverage these insights across all major platforms for maximum impact. With its synchronization features to Meta, Google, and LinkedIn achieving impressive match rates of 40-90%, you can also enhance these audiences by incorporating verified work emails and direct phone numbers for effective sales outreach. Unlike traditional approaches like LinkedIn or IP-targeting, Primer provides exceptional visibility, enabling you to monitor individual names, LinkedIn profile URLs, and job titles within your audience. Furthermore, you can evaluate the performance of your audiences in relation to the sales pipeline, allowing for data-driven decision-making and timely strategy adjustments to avoid diminishing returns. The platform not only facilitates the enrichment of current accounts but also supports the integration of new accounts and the addition of contacts with verified direct dial numbers into your Salesforce system, which ultimately streamlines marketing efforts. With these advanced functionalities, Primer significantly strengthens your ABM strategy, ensuring it is well-equipped for ongoing success and growth in an ever-evolving market landscape. Utilizing Primer can transform your marketing approach and drive better results for your business.

What is NeoDeal?

Enhance your lead generation strategy through your LinkedIn profile with NeoDeal, a solution already favored by many businesses for effective prospecting on the platform. With a vast database of over 700 million profiles, NeoDeal enables you to effortlessly import LinkedIn profiles that match your target customer criteria. Not only does NeoDeal assist in pinpointing your desired audience, but it also aids in crafting detailed contact lists for your marketing and sales efforts. Moreover, the platform offers valuable insights into users who have engaged with your profile by viewing, liking, or commenting on your content. It allows you to create tailored messaging campaigns on LinkedIn, enabling you to nurture relationships and spark meaningful conversations with potential clients. In addition, NeoDeal incorporates Dropcontact technology, which automatically enhances the email addresses and phone numbers of your LinkedIn connections, enriching your database effectively. By improving the contact details of your LinkedIn network, NeoDeal presents a powerful solution for transforming LinkedIn into a vital business tool. You have the flexibility to generate your contact lists using LinkedIn, Sales Navigator, or by uploading data from Excel/CSV files, which streamlines your outreach process. This all-encompassing toolkit not only empowers you to utilize LinkedIn efficiently but also positions it as a key driver for your business expansion. Harnessing the full potential of NeoDeal can significantly elevate your marketing strategies and lead generation outcomes.

Media

Media

Integrations Supported

LinkedIn
Salesforce
Airgap
ChartHop
Facebook
Google Cloud Platform
Google Cloud Search
HubSpot CRM
HubSpot Customer Platform
Meta Pixel
Microsoft 365
Microsoft Excel
Pipedrive
UserGems

Integrations Supported

LinkedIn
Salesforce
Airgap
ChartHop
Facebook
Google Cloud Platform
Google Cloud Search
HubSpot CRM
HubSpot Customer Platform
Meta Pixel
Microsoft 365
Microsoft Excel
Pipedrive
UserGems

API Availability

Has API

API Availability

Has API

Pricing Information

$500 per month
Free Trial Offered?
Free Version

Pricing Information

€990 per year
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Primer

Company Location

United States

Company Website

www.sayprimer.com

Company Facts

Organization Name

NeoDeal

Date Founded

2018

Company Location

France

Company Website

neodeal.fr/

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Categories and Features

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Social Selling

Automated Publishing
Compliance Management
Content Discovery
Content Management
Employee Advocacy
Gamification
Lead Engagement
Performance Metrics
Pre-Approved Content Library
Single Sign On
Social Media Monitoring

Popular Alternatives

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