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What is PropellerAds?

PropellerAds is a diverse advertising platform that offers a variety of unique traffic sources along with AI-driven tools for ad-serving and optimization, catering to media buyers, agencies, brand owners, and affiliate marketers alike. Among its features are sophisticated Demographic and Interest Targeting capabilities tailored to align with specific audiences, a CPA goal pricing model that automates bidding and optimization processes, and effective ad serving formats such as Push, Interstitial, and Popunder ads, complemented by distinctive templates for user customization. Additionally, the company prides itself on being a member of IAB Europe and holds an ISO/IEC 27001 Safety Certificate, underscoring its commitment to security and quality in advertising solutions. This dedication to providing a robust and secure advertising environment sets PropellerAds apart in the competitive landscape.

What is Google Ad Exchange (AdX)?

Google AdX, formerly recognized as DoubleClick Ad Exchange, serves as a platform designed for programmatic advertising, enabling publishers to sell ad inventory in real-time to a variety of advertisers and ad networks. This platform functions on a real-time bidding (RTB) model, where the cost of each ad impression is established through a competitive auction process, giving advertisers the opportunity to compete for visibility on publisher websites. As one of the largest and most prominent ad exchanges in the world, Google AdX offers several key benefits for publishers, including: A wide range of advertisers: By partnering with diverse advertisers, from renowned brands to advertising agencies and networks, AdX allows publishers to access a far greater demand for their inventory than they could achieve on their own. Enhanced revenue potential: The RTB system utilized by AdX ensures that publishers receive optimal rates for their advertising space, thereby maximizing their earning potential. Additionally, this competitive auction atmosphere frequently results in improved profitability for publishers over the long term. Furthermore, the platform's extensive reach and advanced targeting capabilities help publishers connect with a more relevant audience, ultimately driving even greater success in their advertising efforts.

Media

Media

Integrations Supported

Blockthrough
CPV Lab Pro
EXADS
EZmob
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
JustControl.it
KNOREX XPO
ONEcount
PeerClick
Plat
RedTrack
Skro
SpyOver
SpyPush
ThriveTracker
Voluum

Integrations Supported

Blockthrough
CPV Lab Pro
EXADS
EZmob
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
JustControl.it
KNOREX XPO
ONEcount
PeerClick
Plat
RedTrack
Skro
SpyOver
SpyPush
ThriveTracker
Voluum

API Availability

Has API

API Availability

Has API

Pricing Information

$100/min deposit
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PropellerAds

Date Founded

2011

Company Location

Cyprus

Company Website

propellerads.com

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

google.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Categories and Features

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