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What is Quantcast Measure?

Quantcast Measure serves as an audience intelligence platform that is employed by over 100 million websites and mobile applications. It delivers swift insights and research into the demographic and psychographic traits of your audience, allowing for a deeper understanding of how different groups engage with the content on your site. By leveraging these distinct insights, you can craft more precise messaging, advertising initiatives, and engaging content tailored to your audience's preferences. Through direct measurement, you gain access to comprehensive, real-time insights regarding your digital assets, which is a significant advantage over traditional audience measurement tools that rely on panel-based data collection, like Nielsen ratings, which often take months to yield results. This direct measurement approach ensures that understanding your audience as they navigate your site has become remarkably straightforward. You can uncover details such as their purchasing behaviors, brand loyalties, preferred vehicle types, media consumption habits beyond your platform, and various other metrics related to their behavior. With implementation across a vast array of over 100 million web destinations, we monitor user behavior multiple times each day, facilitating continuous enhancement of your engagement strategies. This capability to analyze audience behavior in real-time not only improves your marketing efforts but also greatly expands your ability to adapt to evolving consumer preferences and trends. As a result, businesses can stay ahead in a competitive landscape by responding effectively to shifts in their audience's interests.

What is Deep.BI?

Deep.BI provides innovative solutions for industries such as Media, Insurance, E-commerce, and Banking, enabling them to increase their revenue by forecasting unique user behaviors and streamlining processes that transform these users into loyal customers. This customer data platform incorporates a real-time user scoring mechanism backed by Deep.BI's sophisticated enterprise data warehouse. By leveraging this cutting-edge technology, digital enterprises can refine their product offerings, content, and distribution tactics. The platform accumulates extensive information about product use and content interaction, generating immediate and practical insights. These insights are rapidly produced through the Deep.Conveyor data pipeline and can be thoroughly analyzed with the Deep.Explorer business intelligence tool, which is further enhanced by the Deep.Score event scoring engine that applies customized AI algorithms tailored to specific business needs. Moreover, these insights can seamlessly be automated with the high-speed API and advanced AI model serving features of Deep.Conductor, facilitating quick and effective implementation. Ultimately, Deep.BI presents a comprehensive strategy for comprehending and enhancing user engagement across a multitude of digital platforms. This not only improves decision-making but also fosters a deeper understanding of customer loyalty dynamics.

Media

Media

Integrations Supported

Amazon Web Services (AWS)
Apache Flink
Apache Kafka
Docker
Elastic
Git
GitLab
Google Cloud Platform
Grafana
Hadoop
Kibana
Kubernetes
MariaDB
MemCachier
Microsoft Azure
MongoDB
MySQL
Puppet Enterprise
Quantcast
TensorFlow

Integrations Supported

Amazon Web Services (AWS)
Apache Flink
Apache Kafka
Docker
Elastic
Git
GitLab
Google Cloud Platform
Grafana
Hadoop
Kibana
Kubernetes
MariaDB
MemCachier
Microsoft Azure
MongoDB
MySQL
Puppet Enterprise
Quantcast
TensorFlow

API Availability

Has API

API Availability

Has API

Pricing Information

Free
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Quantcast

Date Founded

2006

Company Location

United States

Company Website

www.quantcast.com/products/measure-audience-insights/

Company Facts

Organization Name

Deep BI

Date Founded

2015

Company Location

United States

Company Website

www.deep.bi/

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

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