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What is Roku OneView?
Roku OneView, formerly recognized as dataxu, provides crucial DSP technology designed for innovative companies like yours. With our operations spanning twelve global offices and a reach of over 3 trillion ad impressions internationally, we deliver a comprehensive platform tailored to your advertising requirements. Our TouchPoint™ tool allows you to strategically plan and execute media buys across leading open and private ad exchanges with ease. While our approach is grounded in data-driven strategies, our core inspiration is drawn from your goals and the obstacles you face. Your successes invigorate our drive, and we cherish celebrating your achievements as if they were our own milestones. Our relentless quest for excellence is focused on advancing your business and nurturing growth opportunities. We are convinced that with thoughtful data analysis and transparent application, remarkable potential can be unlocked for both you and your clients. In the end, our commitment lies in empowering you to utilize data effectively, fostering deeper relationships with your clients' target audiences and creating a significant impact. By collaborating closely, we can expertly navigate the intricate advertising landscape and achieve extraordinary outcomes together. This partnership is founded on the shared vision of harnessing innovation and creativity to redefine advertising success.
What is Pontiac Intelligence?
The Pontiac Intelligence console offers the ability to craft highly customizable audience segments using distinct device IDs associated with smartphones. You can incorporate a variety of specific characteristics when establishing your audience profile. Pontiac Intelligence boasts a vast library of over 350,000 audience segments that can be effortlessly incorporated into your marketing strategies. Furthermore, you have the option to link a wide array of third-party audience data to boost your targeted marketing initiatives. If your goal is to connect with individuals who exhibit interest in diverse activities or lifestyles based on their online interactions, our extensive selection of behavioral segments is designed to support that endeavor. For instance, you can focus on targeting job seekers within the entertainment industry, those in search of educational supplies, or consumers whose annual income falls between $50,000 and $75,000. There’s also the opportunity to engage with individuals interested in specific products, such as teeth-whitening strips. With pre-defined audience groups readily accessible, your marketing campaigns can be efficiently tailored to align with your distinct objectives and goals. This expansive capacity for audience segmentation opens up nearly endless possibilities, enabling the development of highly effective targeting strategies. In this way, marketers can ensure their messages resonate deeply with the right demographics.
Integrations Supported
Acxiom Real Identity
Adzymic
Bionic for Agencies
Celtra
Cross Pixel
Google
Kochava
LumenAd
Microsoft 365
OpenX
Integrations Supported
Acxiom Real Identity
Adzymic
Bionic for Agencies
Celtra
Cross Pixel
Google
Kochava
LumenAd
Microsoft 365
OpenX
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$25 per month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Roku
Date Founded
2002
Company Location
United States
Company Website
advertising.roku.com
Company Facts
Organization Name
Pontiac Intelligence
Company Location
United States
Company Website
pontiac.media/platform.html
Categories and Features
Advertising Agency
Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization