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What is SMG?

Customer preferences change quickly, and businesses are continuously pushing for innovation. If you fail to remain in tune with your customers and adjust based on their feedback, maintaining your relevance can prove increasingly difficult. As a leading experience management (XM) firm, SMG enables you to enhance your insights regarding both customers and employees, driving changes that foster loyalty and improve business results. We utilize cutting-edge technology and expert services to collect, analyze, and share feedback and behavioral data, making it easier for you to implement customer intelligence across your organization. Our dedication to remaining at the cutting edge of industry trends motivates us to create effective, adaptable, and user-friendly solutions that cater to your dynamic market needs. Understanding that business insights require a personal touch, our highly skilled and passionate team at SMG is committed to providing that personalized experience. We strongly believe that employee engagement starts from within, and we value the contributions of our own staff to refine the support they offer you in reaching your objectives. By choosing SMG, you not only gain access to our services; you also engage with a team that is truly committed to your success and growth in a competitive landscape. Ultimately, our partnership goes beyond mere transactions, as we aspire to build lasting relationships that contribute to mutual success.

What is Emotics?

Emotics serves as a sophisticated emotion analytics platform that deciphers textual data derived from feedback from customers and employees, enabling the provision of actionable insights for businesses. By organizing emotions and themes into categories such as strengths, weaknesses, opportunities, and threats, Emotics equips organizations with a strategic lens through which to view their customer and employee experiences. It automatically establishes benchmarks that reveal how companies compare to their competitors, while also pinpointing specific aspects of customer experience that may require improvement or optimization. Moreover, the platform features a proactive alert system that identifies emotions potentially leading to significant business actions, aiding in uncovering the root causes of emotional responses. With the capability to assess emotional intensity across eight distinct indexes and 24 different emotions, it accurately identifies which emotional elements are shaping customer experiences positively or negatively. In addition, Emotics enhances the understanding of customers by integrating seamlessly with various tools, such as NPS, CSAT, product reviews, and social media data, as well as platforms like SurveyMonkey and Zendesk. By transcending conventional sentiment analysis and augmenting NPS capabilities, Emotics emerges as a vital resource for gaining insights into customer perception and engagement. Ultimately, this platform empowers businesses to make well-informed decisions that are underpinned by profound emotional understanding, paving the way for strategic enhancements in customer relations. Such capabilities ensure that organizations can adapt quickly to changing emotional landscapes, fostering stronger connections with their audiences.

Media

Media

Integrations Supported

Olo
Reddit
SurveyMonkey
X (Twitter)
Zendesk

Integrations Supported

Olo
Reddit
SurveyMonkey
X (Twitter)
Zendesk

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$289 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Service Management Group

Date Founded

1991

Company Location

United States

Company Website

www.smg.com/why-smg

Company Facts

Organization Name

Adoreboard

Date Founded

2011

Company Location

United Kingdom

Company Website

adoreboard.com/platform

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Employee Engagement

Benchmarking
Cultural Alignment
Employee Awards
Employee Guides
Employee Recognition
Feedback Management
Goal Management
Health & Wellness Programs
Performance Management
Pulse Surveys

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Customer Feedback

Alerts / Notifications
Behavior Analytics
Bug Reports
Community Feedback Tools
Live Chat
Negative Feedback Management
Net Promoter Score (NPS)
Screenshot / Screen Capture
Surveys
User Testing Tools
Video Feedback
Visual Feedback Tools
Voice of the Customer (VoC)
Website Feedback

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

NPS

Text Mining

Boolean Queries
Document Filtering
Graphical Data Presentation
Language Detection
Predictive Modeling
Sentiment Analysis
Summarization
Tagging
Taxonomy Classification
Text Analysis
Topic Clustering

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