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What is Salesforce Marketing Cloud Account Engagement?

Salesforce Marketing Cloud Account Engagement, formerly known as Pardot, emerges as the leading choice for boosting B2B marketing automation, removing the need for complex IT or development assistance. This platform is specifically designed to equip users with the means to generate premium leads and maintain a consistent stream of opportunities, which ultimately contributes to increased profitability. Its all-encompassing interface is filled with functionalities such as Analytics, ROI Tracking, Campaign Segmentation, Channel Management, Drip Campaigns, Landing Pages, Web Forms, Lead Management, Nurturing and Scoring, Multivariate Testing, Search and Social Marketing, along with Website Visitor Tracking. By utilizing this tool, organizations can build lasting connections with their customers through scalable and tailored outreach, while promoting synergy with sales and customer service teams. Users can effortlessly design dynamic, personalized emails and landing pages with just a few clicks, eliminating the need for coding and significantly simplifying the process. Furthermore, sales representatives have full visibility into prospect engagement, allowing for a smooth transfer of leads that optimizes conversion rates. This comprehensive approach not only enhances marketing effectiveness but also ensures that businesses stay competitive in a rapidly evolving digital landscape.

What is Rainmaker Platform?

Broaden your audience by creating captivating articles, audio content, and videos, while expediting the expansion of your email list and enhancing your revenue through marketing automation. You can also craft eye-catching landing pages, initiate thriving membership platforms, provide online courses, and market both tangible and digital goods, among various other options. Furthermore, you can bypass the stress of searching for plugins or worrying about themes, as well as dismiss the challenges of hosting, maintenance, and security updates entirely. This approach allows you to dedicate more time to managing your business instead of dealing with technological interruptions. With a Rainmaker website, you will benefit from essential features such as rapid speed, reliable uptime, and strong security measures. Leverage our cutting-edge server optimization techniques, including innovative distributed caching technology, while enjoying peace of mind knowing you won’t have to face the hassles of updates, theme problems, outdated plugins, or specific security threats ever again. Our deployment technology also allows for the swift and seamless establishment of a powerful marketing and sales website, free from the usual headaches that come with conventional WordPress configurations. Finally, entrust us with the technical details, enabling you to concentrate on what is truly important: expanding your business and reaching new heights. By streamlining your operations in this way, you’ll be able to unlock your full potential and achieve greater success.

Media

Media

Integrations Supported

Airmeet
CaliberMind
Curata
Dyspatch
Evidence
GetAccept
Google Analytics
Guideflow
Ion by Rock Content
LeadMaster
ProjectManager
Quark Publishing Platform
Raklet
Scispot
Singer
SnapApp
Sourcetable
Sugar Sell
Tourial
impact.com/advocate

Integrations Supported

Airmeet
CaliberMind
Curata
Dyspatch
Evidence
GetAccept
Google Analytics
Guideflow
Ion by Rock Content
LeadMaster
ProjectManager
Quark Publishing Platform
Raklet
Scispot
Singer
SnapApp
Sourcetable
Sugar Sell
Tourial
impact.com/advocate

API Availability

Has API

API Availability

Has API

Pricing Information

$1000.00/month/user
Free Trial Offered?
Free Version

Pricing Information

$249 one-time payment
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/marketing/b2b-automation/

Company Facts

Organization Name

Rainmaker

Company Website

rainmakerplatform.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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