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What is Salesforce PRM?

Salesforce Partner Relationship Management (PRM) enables businesses to manage and scale their partner ecosystem effectively with features for partner onboarding, collaboration, and performance tracking. Integrated directly into Salesforce’s CRM, the platform provides a centralized solution to streamline processes such as deal registration, marketing funds requests, and partner support. With AI-driven tools like sales forecasting, partner analytics, and automated sales workflows, businesses can optimize their partner channels, improve engagement, and drive higher revenue. The solution empowers businesses to deliver a personalized partner experience while gaining critical insights to drive smarter, data-backed decisions.

What is BrandMuscle?

A comprehensive through-channel marketing automation platform offers valuable insights throughout the marketing lifecycle, enhancing the effectiveness of local marketing initiatives. Local channel partners are enabled to craft and launch marketing campaigns that adhere to legal standards while being tailored for their specific audiences. By leveraging established brand messaging and strategies, paired with a quicker time-to-market, businesses can achieve greater sales and improved ROI at the local level. Seamless integration with brand management and marketing execution tools ensures heightened effectiveness through customizable protocols. Marketing channel partners play a crucial role in executing scalable, brand-compliant campaigns that significantly boost business impact. Furthermore, an optimal blend of earned, owned, and paid media can lead to an 18% reduction in sales costs by utilizing a thorough application of advanced software and related services. This holistic approach not only maximizes marketing potential but also fosters stronger relationships with local customers.

Media

Media

Integrations Supported

Google Analytics
Oracle Partner Relationship Management
Salesforce

Integrations Supported

Google Analytics
Oracle Partner Relationship Management
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/sales/partner-relationship-management/

Company Facts

Organization Name

BrandMuscle

Date Founded

2000

Company Location

United States

Company Website

www.brandmuscle.com

Categories and Features

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Partner Relationship Management (PRM)

Asset Management
Business Plans
Channel Marketing Automation
Collaboration Tools
Compliance Management
Deal Management
Deal Registration
Lead Generation
Lead Sharing
Partner Onboarding
Partner Portal
Performance Metrics
Rewards Programs
Workflow Management

Categories and Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Channel Management

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

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