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What is Scalarr?

Scalarr presents an innovative solution for detecting mobile ad fraud by leveraging state-of-the-art Machine Learning technology. To address the most pressing issues in mobile advertising, Scalarr implements a dual-layered strategy featuring next-generation algorithms that boast an outstanding accuracy rate of up to 97% in recognizing various types of in-app fraud. Users can take advantage of Scalarr’s offerings by delving into its capabilities to monitor, assess, and prevent mobile app install ad fraud through its unsupervised machine learning functionalities before any damage occurs. The platform effectively employs both unsupervised and semi-supervised machine learning methods to autonomously identify and comprehend fraud patterns within extensive datasets. By analyzing numerous clicks, installs, and post-install event variables, Scalarr greatly reduces the occurrence of both false positives and false negatives in its detection framework. With a sophisticated model designed to prioritize accuracy and thoroughness, Scalarr emerges as a powerful tool that delivers actionable insights at the individual conversion level, enabling advertisers to make well-informed decisions about their ad campaigns. This holistic methodology not only fortifies the integrity of mobile advertising efforts but also empowers marketers to optimize their strategies for better performance and outcomes. Ultimately, Scalarr’s commitment to innovation ensures a safer advertising environment for all stakeholders involved.

What is HUMAN Ad Fraud Sensor?

HUMAN's Ad Fraud Sensor for Platforms provides prompt and thorough analysis of sampled impressions, enabling your platform to eliminate sources of fraud effectively. By disrupting the tactics used by fraudsters, particularly those utilizing sophisticated bots in the programmatic environment, this tool helps maintain the integrity of your inventory, improve your platform's standing, and protect your revenue. It provides clear insights into supply sources that generate invalid traffic, ensuring transparency and accountability. Capable of identifying invalid traffic (IVT) across a range of formats such as desktop, mobile web, mobile in-app, audio, and connected TV, it enhances the performance and value of your inventory in the digital marketplace. Moreover, the HUMAN Ad Fraud Sensor is part of an all-encompassing Advertising Protection Package designed to safeguard your inventory. This tailored solution not only delivers real-time data but also strengthens your platform against the continuously changing threats found in the digital advertising landscape, thus ensuring long-term sustainability and trust for your clients. Ultimately, integrating this tool can lead to a more reliable advertising ecosystem for all stakeholders.

Media

Media

Integrations Supported

Adjust
AppsFlyer
Branch
Human Defense Platform
Kochava
Singular
Tenjin
mParticle

Integrations Supported

Adjust
AppsFlyer
Branch
Human Defense Platform
Kochava
Singular
Tenjin
mParticle

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Scalarr

Date Founded

2016

Company Location

United States

Company Website

scalarr.io

Company Facts

Organization Name

HUMAN

Date Founded

2012

Company Location

United States

Company Website

www.humansecurity.com/platform/solutions/ad-fraud-sensor-platforms

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

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