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What is Tamoco?

Tamoco delivers a robust location-centric solution designed specifically for advertisers, brands, marketers, and agencies. By using behavioral segments, businesses can analyze both online and offline interactions tied to location information effectively. This innovative technology enables Tamoco to identify the most suitable audience or segment based on their actual behaviors in the real world. It emphasizes the analysis of audiences by examining their movement trends. By offering interest-based segments that illustrate how people navigate familiar areas, Tamoco improves the precision of targeting efforts. Its platform integrates movement data with demographic information to create intricate audience profiles that include various interests and behavioral traits. Furthermore, Tamoco provides pre-made location-focused audience segments that can be accessed through platforms such as Dv360 and AppNexus. Advertisers are able to connect with audiences precisely when they are at designated locations or points of interest. With its cutting-edge sensor technology, Tamoco offers a more profound comprehension of specific areas within these locations, allowing for tailored targeting strategies. By linking online engagement with offline actions, Tamoco aids in connecting digital advertisements to actual physical visits, fostering a more cohesive marketing strategy. This comprehensive approach not only improves the efficacy of advertising campaigns but also yields significant insights into consumer behavior trends, enhancing the overall understanding of market dynamics. Ultimately, Tamoco's solutions empower businesses to engage their target audiences more effectively by bridging the digital and physical realms.

What is Gimbal Location Platform?

Enhance your omnichannel marketing approach with our premium geofencing and proximity-based location framework that emphasizes user privacy. Our all-encompassing cloud management platform effectively fulfills all your location needs without any complications. Crafted for swift and straightforward installation, our innovative SDK functions continuously, enabling you to utilize both active and passive location data from users while maintaining battery efficiency. We prioritize security and quality in every aspect, as our Location SDK is developed by Qualcomm and adheres to the rigorous security and stability standards mandated by financial institutions and other enterprises. By establishing your own Places of Interest (POIs), you can gain valuable insights into the real-world movements of your app users. Easily design custom radial or polygonal geofences, or choose from a vast selection of pre-validated polygonal POIs that include millions of locations from prominent brands across multiple industries. This cutting-edge system allows you to enhance user engagement while providing a seamless experience, ultimately driving better results for your marketing campaigns. With the ability to monitor and analyze location data effectively, your strategic decisions can be informed by real-time insights, leading to more targeted and successful marketing efforts.

Media

Media

Integrations Supported

Airship
Alkami Digital Banking Platform
Amazon S3
Braze
Facebook
Google Cloud Platform
Instagram
Marketo
Oracle Marketing
Pinterest
Salesforce Marketing Cloud
Snapchat
YouTube
mParticle

Integrations Supported

Airship
Alkami Digital Banking Platform
Amazon S3
Braze
Facebook
Google Cloud Platform
Instagram
Marketo
Oracle Marketing
Pinterest
Salesforce Marketing Cloud
Snapchat
YouTube
mParticle

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tamoco

Company Location

United Kingdom

Company Website

www.tamoco.com/solutions-advertising-marketing/

Company Facts

Organization Name

Gimbal

Date Founded

2011

Company Location

United States

Company Website

gimbal.com/location-platform/

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Categories and Features

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

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