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What is Tamoco?

Tamoco delivers a robust location-centric solution designed specifically for advertisers, brands, marketers, and agencies. By using behavioral segments, businesses can analyze both online and offline interactions tied to location information effectively. This innovative technology enables Tamoco to identify the most suitable audience or segment based on their actual behaviors in the real world. It emphasizes the analysis of audiences by examining their movement trends. By offering interest-based segments that illustrate how people navigate familiar areas, Tamoco improves the precision of targeting efforts. Its platform integrates movement data with demographic information to create intricate audience profiles that include various interests and behavioral traits. Furthermore, Tamoco provides pre-made location-focused audience segments that can be accessed through platforms such as Dv360 and AppNexus. Advertisers are able to connect with audiences precisely when they are at designated locations or points of interest. With its cutting-edge sensor technology, Tamoco offers a more profound comprehension of specific areas within these locations, allowing for tailored targeting strategies. By linking online engagement with offline actions, Tamoco aids in connecting digital advertisements to actual physical visits, fostering a more cohesive marketing strategy. This comprehensive approach not only improves the efficacy of advertising campaigns but also yields significant insights into consumer behavior trends, enhancing the overall understanding of market dynamics. Ultimately, Tamoco's solutions empower businesses to engage their target audiences more effectively by bridging the digital and physical realms.

What is Near?

Near stands as the preeminent intelligence center globally, connecting both the physical and digital worlds while impacting 1.6 billion people across 44 countries. Leverage Nearverse to efficiently segment audiences, conduct analyses, and launch campaigns on major platforms. Obtain instant insights into human mobility to gain a clearer understanding of consumer behaviors and evaluate locations based on data-driven decisions. Identify high-value customers and boost their spending with personalized promotions and offerings tailored to their preferences. Investigate foot traffic trends and visitor behaviors to assess and contrast the performance of competing retail outlets. Analyze the sales potential of retail spaces through footfall analytics, enabling informed decisions about the opening and closing of stores. Allspark grants immediate access to advanced tools for audience curation and marketing, empowering businesses to utilize Artificial Intelligence alongside data from an extensive user base of 1.6 billion individuals. By adopting this innovative approach, companies can adeptly navigate the challenges of contemporary marketing while achieving outstanding results. Ultimately, this comprehensive system fosters a deeper connection between businesses and their customers, ensuring long-term success in an ever-evolving marketplace.

Media

Media

Integrations Supported

Blockdaemon
Facebook
Google Cloud Platform
InfStones
Instagram
Pinterest
Snapchat
YouTube

Integrations Supported

Blockdaemon
Facebook
Google Cloud Platform
InfStones
Instagram
Pinterest
Snapchat
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tamoco

Company Location

United Kingdom

Company Website

www.tamoco.com/solutions-advertising-marketing/

Company Facts

Organization Name

Near

Date Founded

2012

Company Location

United States

Company Website

near.com

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Categories and Features

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

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