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Ratings and Reviews 2 Ratings
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What is Taptica?
Taptica functions as a publicly traded global mobile advertising platform aimed at helping top brands connect with their most valuable consumers via a diverse array of traffic sources. By leveraging proprietary technology combined with the capabilities of big data and advanced machine learning, Taptica enables extensive media targeting on a significant scale. This platform creates a seamless environment for brands to engage in meaningful interactions with mobile audiences, ensuring precise outreach to relevant demographic groups. Our offerings include sophisticated targeting options and reengagement tools that span the mobile ecosystem. Furthermore, we feature an innovative programmatic solution, Tremor Video, which focuses on enhancing storytelling through engaging video content. Taptica is committed to optimizing revenue streams for publishers across all digital channels by utilizing a powerful tech stack that incorporates dynamic supply segmentation and rigorous quality assurance algorithms. Through these advancements, we empower our clients to effectively draw in and retain their desired audiences on a large scale, ultimately fostering long-lasting relationships between brands and consumers. This comprehensive approach ensures that our clients can navigate the complexities of mobile advertising with confidence and success.
What is Meta Audience Network?
The Meta Audience Network, formerly recognized as Facebook Audience Network, offers cutting-edge and sustainable solutions designed to elevate your application. Utilize the extensive demand from Facebook to successfully monetize your app. While you concentrate on creating outstanding applications, we are dedicated to helping you grow your business. Say goodbye to the complexities of conventional waterfall methods and save time with an optimized bidding process. By incorporating high-quality ads that fit seamlessly with your app, you can ensure a positive user experience. You also gain access to a multitude of global, multi-sector demand from millions of advertisers on the Facebook platform. The Meta Audience Network aids app developers and publishers in crafting a superior user experience while cultivating a successful business. With Facebook’s extensive array of diverse international advertisers, publishers can expand their app's reach, sustain user engagement, and achieve monetization on a global scale. Stay updated with the most recent statistics, insights, and optimization strategies sent directly to your inbox, providing you with essential knowledge readily available. Furthermore, you will uncover valuable insights into monetization techniques and explore effective strategies aimed at optimizing your app’s performance, ensuring you capitalize on every opportunity for growth. In doing so, you can navigate the competitive landscape of app development with confidence and clarity.
Integrations Supported
Audience Republic
Black Crow AI
CanopyDeploy
Census
Customer.io
DV Publisher Suite
Desktop.com
Digitaleo
ExactVisitor
Facebook
Integrations Supported
Audience Republic
Black Crow AI
CanopyDeploy
Census
Customer.io
DV Publisher Suite
Desktop.com
Digitaleo
ExactVisitor
Facebook
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Taptica
Date Founded
2011
Company Location
United States
Company Website
www.taptica.com
Company Facts
Organization Name
Meta
Date Founded
2004
Company Location
United States
Company Website
www.facebook.com/audiencenetwork/
Categories and Features
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Categories and Features
App Monetization
Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads