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What is The Trade Desk?

Advertising is essential for the open internet, providing crucial support to content creators, journalists, and the unhindered exchange of ideas and information. Our media-buying platform is crafted to foster a more engaging and inspiring atmosphere for everyone participating in this ecosystem. We are committed to transforming the media landscape in a manner that serves the greater good of humanity. Our strategy focuses on helping brands create a more relevant and insightful advertising experience for consumers while setting a new standard for global outreach, precision, and transparency. What distinguishes us is our buy-side operation, which harmonizes with the interests of all parties involved. We do not push our own media products since we hold no ownership in any; it truly couldn't be simpler. With The Trade Desk, you gain access to one billion more individuals than you would with other prominent media-buying platforms. Our mission is to ensure that your advertising expenditure is informed by data-driven insights, enhancing transparency throughout every aspect of our operations, including pricing, inventory, measurement, and reporting. By embracing these principles, we strive to create a more fair and inclusive advertising environment for all stakeholders, ultimately benefiting the entire industry.

What is AdOperator?

AdOperator provides a rapid solution for publishers to capitalize on their mobile web traffic while simultaneously offering advertisers greater visibility to meet their goals through cutting-edge advertising methods. By engaging with our platform, users can markedly enhance their return on investment, improve lead generation, optimize pay-per-click performance, increase sales, and elevate overall revenue. Push notifications are interactive messages that users receive, regardless of whether they are actively using their device or visiting a website. When individuals check their phones or browse the internet, the first thing they notice is a push notification, which makes this advertising approach one of the most potent for online businesses. Utilize this feature to amplify your product and service marketing, ultimately leading to increased sales and customer engagement. This advertising technique is commonly employed by marketing agencies and digital advertising firms. A significant advantage of popunder ads is that they do not disrupt the user’s ongoing activities, whether they are scrolling through a website, navigating a social media platform, reading articles, listening to podcasts, watching YouTube videos, or shopping online. Rather, these ads subtly appear behind the browser tab, preserving a smooth user experience while still conveying effective messages. This strategy ensures that users can maintain their focus on their current tasks while also being introduced to pertinent advertising content, enhancing overall advertising effectiveness. Furthermore, by integrating these methods, businesses can achieve a more comprehensive approach to their marketing strategies.

Media

Media

No images available

Integrations Supported

Adloox
Catalina
Celtra
DV Publisher Suite
Factori
Gravy Analytics
GrowthLoop
Humming
Intuizi
LumenAd
MSIGHTS
MikMak
Narrative
NetWise
Octane11
Proximic by Comscore
Sharethrough
Social Display
Telaria
Trackonomics

Integrations Supported

Adloox
Catalina
Celtra
DV Publisher Suite
Factori
Gravy Analytics
GrowthLoop
Humming
Intuizi
LumenAd
MSIGHTS
MikMak
Narrative
NetWise
Octane11
Proximic by Comscore
Sharethrough
Social Display
Telaria
Trackonomics

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

The Trade Desk

Date Founded

2009

Company Location

United States

Company Website

thetradedesk.com

Company Facts

Organization Name

AdOperator

Date Founded

2017

Company Location

Cyprus

Company Website

adoperator.com

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

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