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What is TrafficGuard?

TrafficGuard eliminates the anxiety associated with harmful traffic affecting the success of your advertising campaigns. Our cutting-edge technology, powered by machine learning and artificial intelligence, detects and prevents both straightforward and intricate fraudulent traffic in real time, guaranteeing that your advertising budget focuses on authentic, high-quality clicks and conversions. This not only results in improved campaign performance but also boosts your return on ad spend (ROAS). With this comprehensive solution, every dollar of your advertising investment is protected, enabling you to focus on achieving your marketing goals without worry. Allow TrafficGuard to manage ad fraud protection, empowering you to oversee your Google Search (PPC) campaigns, mobile user acquisition initiatives, affiliate expenditures, and social media promotions with ease. Moreover, we offer expert campaign management and outstanding customer support, solidifying our position as a trustworthy ally for all your ad fraud protection requirements. By choosing TrafficGuard, you also gain access to insightful analytics that can further inform your marketing strategy.

What is MediaGuard?

We help you fight against fraud and protect the brands you represent by ensuring that high-quality advertising inventory reaches real individuals across all channels and formats. By leveraging cutting-edge detection techniques, hacker intelligence, and collaborative measures across the internet, HUMAN effectively identifies and mitigates bot attacks and fraudulent activities with unmatched speed, scale, and precision. With the actionable insights that are exclusive to HUMAN, we can ensure that only genuine users interact with your digital advertising strategies. Protecting your customers, safeguarding revenue, and maintaining operational efficiency across all platforms is crucial, and our enforcement actions are designed to keep disruptive bots away. By ensuring your digital advertising efforts are shielded from sophisticated bot threats, you can maintain the integrity of your initiatives. Starting with a clean ad inventory allows you to reduce inefficiencies and operational costs associated with fighting fraud. Furthermore, you can protect your current revenue from demand partners while simultaneously attracting new revenue opportunities, thus creating a strong and secure advertising ecosystem for your business. This approach not only enhances your brand's reputation but also builds trust with your audience, ensuring a lasting relationship with them. Ultimately, our commitment to quality and authenticity strengthens the entire digital advertising landscape.

Media

Media

Integrations Supported

Adjust
Affise
Amazon S3
Android
Apple iOS
AppsFlyer
Cloudflare
Google Cloud Platform
HTML
Human Defense Platform
JavaScript
Kochava
NGINX
Partnerize
Ping Identity
Segment
Shopify
Singular
TUNE
WordPress

Integrations Supported

Adjust
Affise
Amazon S3
Android
Apple iOS
AppsFlyer
Cloudflare
Google Cloud Platform
HTML
Human Defense Platform
JavaScript
Kochava
NGINX
Partnerize
Ping Identity
Segment
Shopify
Singular
TUNE
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Free for up to $2.5k ad spend
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TrafficGuard

Date Founded

2015

Company Website

www.trafficguard.ai

Company Facts

Organization Name

HUMAN

Date Founded

2012

Company Location

United States

Company Website

www.humansecurity.com/products/mediaguard

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

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