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What is Valassis Illumis?

Highlight the crucial moments and channels that can effectively resonate with the appropriate audience. With the invaluable insights derived from our renowned Valassis Consumer Graphâ„¢, you will discover new profitable markets, pinpoint target demographics, and develop innovative strategies to engage consumers effectively. By identifying new audiences along with their core motivations, Valassis Illumis emphasizes key moments and the best media options for expanding your reach, captivating consumers, and achieving optimal results. As a comprehensive marketing platform, Valassis Illumis continuously refines its outcomes, adapting to enhance consumer discovery and stimulate growth for marketers. This cutting-edge, multi-patented platform, developed by Valassis, is designed to deliver marketing services that produce substantial results and elevate commerce. Understanding the ideal consumers to engage enables the creation of more targeted and relevant campaigns. Our distinct coupon insights not only pinpoint those who are likely to save but also highlight the most compelling offers that drive responses, ensuring your marketing initiatives are exceptionally effective. By harnessing these insights, you can enhance your campaign strategies significantly and foster greater engagement across the board. Moreover, the ability to adapt to changing consumer behaviors ensures your marketing efforts remain relevant and impactful over time.

What is Dynata Insights Platform?

We actively pursue a diverse range of consumers, industry professionals, and hard-to-reach demographics to participate in our research panels, establishing trustworthy and enduring relationships with them. In a time where privacy and authenticity are paramount, only Dynata can deliver authentic viewpoints from individuals at scale for market researchers, advertisers, and marketers. With top-notch data as the cornerstone of valuable insights, an increasing number of global companies are gaining the competitive advantage necessary for innovation, growth, and success. These insights empower organizations to adapt to changing consumer behaviors and trends, allowing them to differentiate between temporary shifts and those with long-term implications. By leveraging actionable insights across three key areas, businesses can craft successful advertising strategies that respond adeptly to the current market uncertainties. This approach not only amplifies their marketing initiatives but also strengthens their connections with the audiences they aim to reach, creating a more engaging experience for consumers. Ultimately, fostering these connections is essential in navigating the complexities of today’s market landscape.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Valassis

Date Founded

1970

Company Location

United States

Company Website

valassis.com/our-technology/illumistm-driving-marketing-results-accelerating-commerce-valassis/

Company Facts

Organization Name

Dynata

Date Founded

1999

Company Location

United States

Company Website

www.dynata.com

Categories and Features

Categories and Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Polling

Data Analysis Tools
Email Distribution
Feedback Collection
Live Results Tracking
Multiple Question Types
Online Polling
Phone Polling
Presentation Tools
Q & A
SMS Polling
Skip Logic
Supports Audio / Images / Video

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

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