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What is Valassis Illumis?
Highlight the crucial moments and channels that can effectively resonate with the appropriate audience. With the invaluable insights derived from our renowned Valassis Consumer Graph™, you will discover new profitable markets, pinpoint target demographics, and develop innovative strategies to engage consumers effectively. By identifying new audiences along with their core motivations, Valassis Illumis emphasizes key moments and the best media options for expanding your reach, captivating consumers, and achieving optimal results. As a comprehensive marketing platform, Valassis Illumis continuously refines its outcomes, adapting to enhance consumer discovery and stimulate growth for marketers. This cutting-edge, multi-patented platform, developed by Valassis, is designed to deliver marketing services that produce substantial results and elevate commerce. Understanding the ideal consumers to engage enables the creation of more targeted and relevant campaigns. Our distinct coupon insights not only pinpoint those who are likely to save but also highlight the most compelling offers that drive responses, ensuring your marketing initiatives are exceptionally effective. By harnessing these insights, you can enhance your campaign strategies significantly and foster greater engagement across the board. Moreover, the ability to adapt to changing consumer behaviors ensures your marketing efforts remain relevant and impactful over time.
What is Modern Distribution?
A cohesive multi-channel digital distribution platform is crucial for seamless operations and engagement across both traditional and digital supply chains, facilitating businesses in reaching a wider audience and thriving in the digital arena. The consumer goods industry is undergoing a significant transformation due to the move towards digitalization. The heightened power of consumers—arising from their varied options, vast access to information, and louder voices on social media—necessitates that manufacturers focus on the consumer experience as a top priority. Establishing robust relationships with channel partners is essential to boost supply chain effectiveness. These partners play a key role in guaranteeing product availability at retail points, broadening distribution networks, investing in working capital, reducing delivery expenses, and sharpening competitive market insights. Additionally, converting the traditional supply chain into a holistic end-to-end value chain is critical for organizations to collaborate efficiently and thrive in the digital economy. This shift not only encourages innovation but also cultivates sustainable growth in a rapidly changing marketplace. Ultimately, adapting to these changes is vital for long-term success in today's competitive environment.
Integrations Supported
Microsoft 365
Microsoft Azure
Microsoft Dynamics 365
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Valassis
Date Founded
1970
Company Location
United States
Company Website
valassis.com/our-technology/illumistm-driving-marketing-results-accelerating-commerce-valassis/
Company Facts
Organization Name
Sonata Software
Company Location
India
Company Website
www.sonata-software.com/ip/industry-platforms/modern-distribution