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What is Valassis Illumis?

Highlight the crucial moments and channels that can effectively resonate with the appropriate audience. With the invaluable insights derived from our renowned Valassis Consumer Graph™, you will discover new profitable markets, pinpoint target demographics, and develop innovative strategies to engage consumers effectively. By identifying new audiences along with their core motivations, Valassis Illumis emphasizes key moments and the best media options for expanding your reach, captivating consumers, and achieving optimal results. As a comprehensive marketing platform, Valassis Illumis continuously refines its outcomes, adapting to enhance consumer discovery and stimulate growth for marketers. This cutting-edge, multi-patented platform, developed by Valassis, is designed to deliver marketing services that produce substantial results and elevate commerce. Understanding the ideal consumers to engage enables the creation of more targeted and relevant campaigns. Our distinct coupon insights not only pinpoint those who are likely to save but also highlight the most compelling offers that drive responses, ensuring your marketing initiatives are exceptionally effective. By harnessing these insights, you can enhance your campaign strategies significantly and foster greater engagement across the board. Moreover, the ability to adapt to changing consumer behaviors ensures your marketing efforts remain relevant and impactful over time.

What is Qualtrics Strategic Brand?

Stay proactive in navigating market fluctuations by embracing a holistic view of your brand experience, along with real-time analytics that enable timely decision-making, ultimately boosting brand visibility and fostering growth. Ensure that your brand is integrated flawlessly across all customer interactions to create experiences that draw in, engage, and assist clients, while also reinforcing connections during pivotal moments. Rather than waiting until problems arise, accurately identify which brand features—like “user-friendliness” or a “flexible return policy”—have a considerable effect on conversion rates. Anticipate possible consequences, keep an eye on real-time changes, and make well-informed decisions that guide your brand's trajectory. Utilize sophisticated analytics and intelligence embedded within your platform to quickly determine your brand’s future directions. Experience faster and more informed decision-making through real-time data displayed in constantly updated dashboards, which can be easily shared across your organization to promote prompt decision-making. This strategy results in a more nimble and adaptive approach to brand management, positioning you for long-lasting success. Additionally, by continuously refining your approach based on analytics, you can enhance customer satisfaction and loyalty over time.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Valassis

Date Founded

1970

Company Location

United States

Company Website

valassis.com/our-technology/illumistm-driving-marketing-results-accelerating-commerce-valassis/

Company Facts

Organization Name

Qualtrics

Date Founded

2002

Company Location

United States

Company Website

www.qualtrics.com/strategy/brand/

Categories and Features

Categories and Features

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

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