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What is Veritone Attribute?

Veritone Attribute is an all-encompassing tool for broadcast attribution that enhances the performance of linear TV and radio advertising campaigns by associating advertisements with web lift in near real-time. This innovative platform allows you to track and visualize campaign metrics, demonstrating the influence of ads on web traffic and unique visitor counts to websites. Tailored specifically for broadcasters, Veritone Attribute equips you with essential tools for assessing ad performance, which in turn helps in securing and attracting more clients through tangible ROI insights. You can draw connections between ads and web lift, presenting this information through visually appealing and easily shareable reports. By effectively leveraging data, both radio and television can strengthen their competitiveness against digital platforms, striving to capture a greater portion of advertisers' spending. Employ near-real-time performance analytics to link web engagement to your broadcast initiatives, enabling you to assess the effectiveness of your campaigns and make timely adjustments based on various metrics such as specific days, time slots, and creative components. This level of adaptability not only enhances the efficiency of your advertising efforts but also ensures they remain agile in response to the dynamic market environment, ultimately leading to improved overall outcomes. With such insights, advertisers can make informed decisions that align with shifting consumer behaviors.

What is NewsCatcher?

NewsCatcher effectively tackles the challenges of unreliable news data and ineffective integration solutions. We deliver organized, standardized articles in near-real-time from over 70,000 sources worldwide, with a strong emphasis on hyper-local news coverage. By covering more than 98% of the content from each website, we ensure that all vital data points are extracted, providing you with the crucial information necessary for informed decision-making. In addition to this, we enhance the data by incorporating sentiment analysis, identifying named entities, summarizing content, classifying articles, deduplicating similar entries, and grouping related stories. This approach not only amplifies the value derived from news content but also minimizes the time and costs associated with post-processing tasks. NewsCatcher supports organizations in seamlessly incorporating news insights into their operational workflows by creating tailored pipelines that utilize fine-tuning with large language models, resulting in a streamlined and pertinent news feed that maintains a low rate of false positives. Our clients benefit from complete visibility into the processes behind our data collection and the models implemented. Furthermore, we provide monitoring services that facilitate a comprehensive understanding of how our system functions and adapts to new data sources, along with in-depth explanations of the models and embeddings utilized. This level of transparency ensures that customers remain informed about the tools they are using and their effectiveness in delivering valuable insights.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$10,000 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Veritone

Date Founded

2014

Company Location

United States

Company Website

www.veritone.com/applications/attribute/

Company Facts

Organization Name

NewsCatcher

Company Location

United States

Company Website

newscatcherapi.com

Categories and Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Categories and Features

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