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What is Veritonic?

Analyze the audio produced by your competitors to assess their success and effectiveness. This in-depth evaluation emphasizes audio content specifically designed for targeted audiences, covering a wide array of formats from host-read ads to pre-recorded commercials, podcasts, audiobooks, and more. By closely monitoring and assessing the performance of your audio advertising strategies, you can trace the consumer journey from the advertisement through to the landing page and eventually to the purchase, as well as all intermediate steps. The insights derived from this analysis will provide valuable information regarding how your audio creative influences brand awareness, preference, and various other critical metrics. It's vital to evaluate the full spectrum of podcast ads, radio and streaming promotions, sonic branding, and other audio components; however, the true value of this data emerges only when viewed through a standardized metric. The Veritonic Audio Score is fundamental to audio evaluation, leveraging M-LALâ„¢ technology. This groundbreaking score has been refined over many years by analyzing numerous audio files and linking them to precise, second-by-second human response data, enabling accurate forecasting of audience reactions. Gaining a comprehensive understanding of these insights can considerably elevate your marketing strategies, enhance your audio content effectiveness, and ultimately lead to improved audience engagement. By integrating this data-driven approach, you can make informed decisions that resonate with your target audience and drive your brand forward.

What is Competitive Compass?

Start by assessing the strengths and weaknesses of your marketing communications effectiveness through a comparative analysis with your competitors. This pivotal action sets the groundwork for a successful marketing communication strategy. Our cutting-edge AI technology can deliver a thorough overview of your brand within a mere 72 hours. This overview not only serves as a solid foundation for your marketing communications strategy but also acts as a valuable asset in client meetings, showcasing your capability in data analysis. Collaborating with marketing experts and leveraging over a century of combined knowledge, we have developed key metrics to effectively measure marketing performance. By continuously tracking your brand’s performance, you gain clearer insights into your marketing ROI, which acts as a guide for making well-informed strategic decisions by highlighting opportunities for growth, understanding factors that drive success, and identifying areas in need of enhancement. Additionally, you can evaluate your brand's performance relative to up to four competitors, granting you a more comprehensive view of your competitive landscape. This in-depth analysis not only equips you with the insights necessary to implement strategic adjustments but also empowers your marketing efforts to reach new heights of effectiveness and success. Ultimately, staying ahead in this competitive landscape demands ongoing evaluation and adaptation to ensure sustained growth.

Media

Media

Integrations Supported

Microsoft Power BI

Integrations Supported

Microsoft Power BI

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$79 per user per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Veritonic

Date Founded

2015

Company Location

United States

Company Website

www.veritonic.com

Company Facts

Organization Name

My Telescope

Date Founded

2018

Company Location

Sweden

Company Website

www.mytelescope.io

Categories and Features

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Categories and Features

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

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