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What is Voluum DSP?

Efficiently manage CPM Native Ads across over 20 networks using a unified platform. Our Native DSP Platform enables you to effortlessly purchase, monitor, and optimize your advertising performance. Capture traffic that converts from a variety of ad exchanges while employing our integrated tracking system to oversee your performance metrics effectively. With support from our specialists, scaling your campaigns is a simple and clear-cut process. Designed specifically for affiliate marketers and performance-driven agencies, you can swiftly create reports across various groups. Engage in thorough data analysis based on multiple selected dimensions to gain deep insights into the traffic you're acquiring, including aspects like site domains, widget IDs, application names, and the entire approval workflow. Set your preferred optimization targets for metrics such as iCTR, CPV, CPC, or CPA, and allow our algorithm to efficiently work towards fulfilling those objectives. Utilize cutting-edge technology that links your ads with appropriate sites to effectively connect with your intended audience and enhance your CTR. Enjoy rapid campaign approval in less than five hours to speed up your ad deployment, while also receiving comprehensive information about the approval process. Furthermore, access exclusive marketplace deals to capitalize on high-quality, precisely targeted ad placements, which significantly improve your overall advertising strategy. This holistic approach not only empowers you to optimize your ad performance across a multitude of platforms but also ensures you stay ahead of the competition in a fast-paced digital landscape.

What is Active Agent DSP?

Active Agent operates as a robust omnichannel demand-side platform that delivers innovative marketing technology focused on enabling automated, value-driven, and data-informed media buying. It supports a variety of formats including display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic television. By streamlining the planning, purchasing, and optimization of programmatic advertising across these various channels, Active Agent simplifies the entire process for marketers. The platform emphasizes the importance of data protection by adhering to IAB standards and EU regulations through intuitive campaign setups that guarantee compliance. Moreover, it ensures brand safety with pre-bid integrations that provide automated quality control during media purchases, thereby securing placements that align with the brand’s values. Additionally, Active Agent offers centralized management for all traditional deal types, featuring forecasting, comprehensive reporting, and a wide array of exclusive always-on deals across different channels. As the digital landscape constantly evolves, Active Agent remains dedicated to adapting its offerings to fulfill the changing needs of marketers effectively. This commitment to innovation ensures that clients are always equipped with the best tools at their disposal.

Media

Media

Integrations Supported

ADxAD
Admixer
AppLovin Max
MobFox
Outbrain
P2 for WordPress
Revcontent
Taboola
Voluum
WordPress

Integrations Supported

ADxAD
Admixer
AppLovin Max
MobFox
Outbrain
P2 for WordPress
Revcontent
Taboola
Voluum
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Voluum DSP

Company Location

Poland

Company Website

voluumdsp.com

Company Facts

Organization Name

Virtual Minds

Date Founded

2001

Company Location

Germany

Company Website

virtualminds.com/active-agent/

Categories and Features

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