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What is Wipro Promax?

In the Consumer Packaged Goods (CPG) industry, trade spending often constitutes the second largest expense, only surpassed by the cost of goods sold. Given the rapid shifts in consumer preferences and the dynamics of retail partnerships, these businesses need improved tools to manage their trade promotion optimization more effectively. The challenge of optimizing trade spending is further complicated by a variety of external factors, including intense market competition, logistics that vary by region, and the need to adhere to regulatory standards. Internally, companies face hurdles such as disjointed data systems that span across different platforms like ERP and POS, difficulties in deriving actionable insights from promotion-related analyses, and common obstacles in fostering collaboration between sales, marketing, finance, and demand planning teams. To address these multifaceted challenges, Wipro has introduced its Promax® suite of solutions, which includes trade promotion management, optimization, and execution (TPM, TPO, and TPx), thereby providing a holistic approach to managing trade spending. By utilizing these innovative solutions, CPG firms can more adeptly navigate the intricacies of trade spending, ensuring improved efficiency and effectiveness in their promotional strategies. This not only boosts their operational capabilities but also positions them favorably in a competitive marketplace.

What is Hoppier?

Hoppier enhances participation and interaction at online events by providing event coordinators with the ability to distribute smart digital Visa Cards to remote participants, enabling them to select lunches, drinks, or rewards from a curated list. These cards can be sent via email in just a matter of minutes and offer greater flexibility compared to conventional gift cards, as they are usable globally at any merchant that accepts Visa, ensuring a more personalized and inclusive experience for attendees from around the world. Additionally, the cards can be customized with branding elements, and all funds can be redeemed or refunded if needed, preventing any concerns regarding attendee satisfaction. Hoppier caters to your audience's needs by allowing you to fund your account and set specific allowances for each participant while also offering options for vendor and time limitations. The branding possibilities include incorporating your logo and color scheme, and the virtual Hoppier cards are conveniently delivered to you either through email or a magic link. Participants can make purchases from the designated vendors using their credit card details, and there's the option for attendees to increase their card balance by adding their own credit card information, further enhancing their event experience. This innovative approach ensures that every aspect of the event is tailored to meet the diverse needs of attendees, making it a noteworthy choice for engagement.

Media

Media

Integrations Supported

Amazon
Amazon Fresh
Datatron
Deliveroo
Denodo
DoorDash
Grubhub
HPE Consumption Analytics
Hubilo
IBM Apptio
Just Eat
PTC FlexPLM
Postmates
Rappi
Seamless
Shopify
Spotify
Ubersmith
Zoom

Integrations Supported

Amazon
Amazon Fresh
Datatron
Deliveroo
Denodo
DoorDash
Grubhub
HPE Consumption Analytics
Hubilo
IBM Apptio
Just Eat
PTC FlexPLM
Postmates
Rappi
Seamless
Shopify
Spotify
Ubersmith
Zoom

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$75 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Wipro

Company Location

United States

Company Website

www.wipro.com/consumer-packaged-goods/wipro-promax/

Company Facts

Organization Name

Hoppier

Date Founded

2015

Company Location

Canada

Company Website

www.hoppier.com

Categories and Features

Trade Promotion Management

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

Categories and Features

Trade Promotion Management

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

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