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What is Yandex Direct?

Implement paid search ads and display banners on both desktop and mobile devices to engage potential customers through Yandex Search and an extensive array of sites within the Yandex Advertising Network. You will incur charges only for clicks on your ads or vCards associated with contextual advertising, while costs for display ads are based on legitimate impressions. This approach allows your ads to connect with users who have expressed interest in your products, both on Yandex and throughout its Advertising Network. You will have continuous access to user engagement data, enabling you to fine-tune your settings to better meet your marketing goals. Collaborate with Yandex Direct to improve your return on investment, as we strive to help you reach new audiences and increase sales, guaranteeing that your advertising initiatives produce measurable outcomes. By employing these techniques, you can significantly enhance the productivity of your marketing efforts while adapting to the evolving landscape of consumer behavior. This proactive stance ensures that your campaigns remain relevant and impactful.

What is Epom?

Discover a powerful ad management and serving platform that allows you to execute, oversee, and optimize your advertising campaigns with complete consistency. Customize every aspect of our ad serving solution to reflect your brand's unique identity flawlessly. Leverage award-winning software developed by industry professionals, ensuring your brand receives the visibility it deserves. The Epom Bidder provides a holistic approach for gaining additional traffic at competitive rates, enabling effortless integration of any SSPs into your account with just a few clicks, or you can buy inventory directly from the Epom Market. Streamline the programmatic buying journey with the capabilities of the Epom Ad Server RTB platform. Elevate your advertising performance by integrating seamlessly with your partner DSPs, or utilize over 60 pre-built DSPs offered by the Epom Ad Server's Real-Time Bidding platform. Access premium ad inventory and effectively target your audience using sophisticated targeting strategies across multiple devices. Deliver your advertising creatives accurately to the appropriate users on mobile, desktop, video, in-app, and more, while completely eliminating wasted ad spend and discrepancies. With such a vast array of features at your disposal, you can confidently ensure that your advertising strategy is both efficient and impactful, driving better results for your campaigns. Through ongoing analysis and adjustments, you can refine your approach to achieve even greater success in reaching your advertising goals.

Media

Media

Integrations Supported

AdGyde
EZmob
MyTracker
SQLBackupAndFTP
SegmentStream

Integrations Supported

AdGyde
EZmob
MyTracker
SQLBackupAndFTP
SegmentStream

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Yandex

Date Founded

2000

Company Location

Russia

Company Website

ads.yandex.com/direct_eng

Company Facts

Organization Name

Epom

Date Founded

2010

Company Location

Ukraine

Company Website

epom.com

Categories and Features

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

App Monetization

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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